# Genesis Package: Ink & Anchor Digital
**Slug:** `ink_and_anchor_digital`

## Problem Statement
Provide digital storefront and web presence design services tailored to indie authors, ensuring conversion-optimized, print-ready PDF generation, manuscript packaging, and high-quality author web experiences.

## Target Customer
Indie authors seeking professional, bespoke website solutions for their self-published works

## Why New Company
Lack of existing Tenant capability in this domain and limited scope of deterministic tools to provide high-fidelity design and conversion-focused services

## Why Not Existing Tenant
(not provided)

## Why Not Tool
(not provided)

## Business Plan
Establish a sovereign Tenant designed for indie authors' digital storefronts, leveraging expertise in book-to-web translation, ensuring conversion-optimized experiences for readers and writers alike.

## Value Thesis
Focus on serving indie authors with bespoke website solutions providing print-ready PDF generation, manuscript packaging, and high-quality web presence design

## Charter
Sovereign Tenant guidelines: prioritizing user experience, conversion optimization, and author-centric support

## Forbidden Activities
Unsolicited marketing or spamming efforts

## Non-Goals
Expand into areas outside this niche without an explicit, justified request

## Budget
10000

## Budget Justification
Allocation based on the high-stakes nature of this new service, ensuring Crimson Leaf's continued focus on specialized Tenant solutions

## CEO Seed
**Name:** Elianore Quasar
**Role:** Oversee business operations as a digital storefront and web presence development agency

(not provided)