## INSTAGRAM (10 posts)

### Post 1
- **POST TYPE:** Hook  
- **VISUAL NOTE:** Minimalist graphic with a single book floating in a sea of ignored notifications, stark black-and-white contrast.  
- **CAPTION:** Your book launched last month. Sales? Crickets. Authors wait 6-12 months for momentum—we deliver it in weeks. 🚀  
  Stop guessing. Start scaling.  
  #BookMarketing #IndieAuthor #BookLaunch  
- **CTA:** Comment your biggest launch fear below.

### Post 2
- **POST TYPE:** Story  
- **VISUAL NOTE:** Before-and-after split image: left side cluttered desk with zero sales emails, right side author celebrating with sales graph spiking.  
- **CAPTION:** She self-published her debut romance. Week 1: 47 copies. We took over: 1,200+ in 30 days. 📈  
  No fluff. Just strategy that works for real authors.  
  #AuthorLife #BookSales #MarketingAgency  
- **CTA:** Save this for your next launch.

### Post 3
- **POST TYPE:** Behind-the-Scenes  
- **VISUAL NOTE:** Candid shot of Zara (me) whiteboard-sketching a TikTok script with coffee mugs and book mockups scattered.  
- **CAPTION:** 7 AM: Mapping ad copy that converts browsers to buyers. No templates—custom funnels built on your book's hook. ☕📝  
  This is how we turn unknowns into Amazon bestsellers.  
  #BehindTheScenes #BookPromo #CrimsonLeaf  
- **CTA:** DM "BTS" for a free funnel audit.

### Post 4
- **POST TYPE:** Quote  
- **VISUAL NOTE:** Elegant typography overlay on a stormy book cover image: "Marketing isn't optional—it's oxygen for your book."  
- **CAPTION:** "Marketing isn't optional—it's oxygen for your book." – Zara, Crimson Leaf  
  Breathe life into your launch. 💨  
  #AuthorQuotes #BookMarketingTips #IndiePublishing  
- **CTA:** Tag an author who needs this reminder.

### Post 5
- **POST TYPE:** CTA  
- **VISUAL NOTE:** Bold call-to-action graphic with arrow pointing to a "Book Free Consult" button mockup, agency logo prominent.  
- **CAPTION:** Indie authors: Your manuscript is gold. Marketing? That's our mine.  
  3 spots left this month for full launch packages. Don't refresh your KDP dashboard alone. ⚡  
  #BookLaunch #AuthorMarketing #GetPublished  
- **CTA:** Link in bio to claim your slot.

### Post 6
- **POST TYPE:** Review Amplification  
- **VISUAL NOTE:** Screenshot of 5-star review from client book page, enlarged with glowing star effects.  
- **CAPTION:** "Crimson Leaf turned my fantasy series into a 4-figure launch. Game-changer." – Sarah K., Author  
  One strategy. Real results. ⭐⭐⭐⭐⭐  
  #AuthorReviews #BookSuccess #MarketingWins  
- **CTA:** Share your launch story in comments.

### Post 7
- **POST TYPE:** Hook  
- **VISUAL NOTE:** Eye-catching stat infographic: "92% of indie books sell <100 copies" in red, with agency logo flipping it to success.  
- **CAPTION:** 92% of indie books sell under 100 copies. Yours won't—if you skip the amateur hour. 📊  
  Precision marketing starts here.  
  #IndieAuthorStruggles #BookStats #PromoAgency  
- **CTA:** Swipe up to download our free launch checklist.

### Post 8
- **POST TYPE:** Story  
- **VISUAL NOTE:** Carousel: Slide 1 empty inbox, Slide 2 strategy session notes, Slide 3 sales explosion chart.  
- **CAPTION:** Thriller author: Ignored on BookTok. Post-strategy: Viral reel, 5k preorders.  
  From ghosted to bestseller blueprint. 🔍  
  #SuccessStory #BookTok #AuthorJourney  
- **CTA:** DM "STORY" for case study PDF.

### Post 9
- **POST TYPE:** Quote  
- **VISUAL NOTE:** Moody author photo with overlaid text: "Launch like a pro, sell like a machine."  
- **CAPTION:** "Launch like a pro, sell like a machine." – Client win at Crimson Leaf  
  Engineered for authors who hate hype. 🛠️  
  #MarketingQuote #BookBiz #IndieTips  
- **CTA:** Follow for daily tactics.

### Post 10
- **POST TYPE:** Review Amplification  
- **VISUAL NOTE:** Testimonial video still: Smiling author holding book with sales numbers popping up.  
- **CAPTION:** "Doubled my launch sales with zero ad spend waste. Pros only." – Mike R., Non-Fic Author  
  Proof over promises. ✅  
  #ClientLove #BookMarketingAgency #ResultsMatter  
- **CTA:** Book a 15-min call via link in bio.

## TIKTOK / REELS (5 concepts)

### Concept 1
- **HOOK (first 3 seconds):** On-screen: "Your book launch flopped?" (dramatic music sting)  
- **VIDEO CONCEPT:** Quick cuts: Sad author at desk → Me explaining "3 fixes" (ARC lists, TikTok hooks, email funnels) → Success graph zoom → Text overlays with tips. Ends with book flying off shelf animation.  
- **CTA:** "Duet your flop—I'll fix it! Link in bio."

### Concept 2
- **HOOK (first 3 seconds):** Spoken: "Authors: Stop this mistake NOW." (zoom on "KDP dashboard zero")  
- **VIDEO CONCEPT:** Me in office pointing at screen: Demo wrong vs. right ad copy, viral Reel recreation, sales spike effect. Fast-paced, text pops for each step.  
- **CTA:** "Comment 'FIX' for free ad swipe file."

### Concept 3
- **HOOK (first 3 seconds):** On-screen: "From 50 sales to 2K—how?" (author reaction face)  
- **VIDEO CONCEPT:** BTS footage: Strategy whiteboard → Client call clip → TikTok trending → Chart explosion. Voiceover narrates real timeline.  
- **CTA:** "Save & share with your writer group."

### Concept 4
- **HOOK (first 3 seconds):** Spoken: "BookTok ignores 99% of books. Be the 1%." (sound: glitch effect)  
- **VIDEO CONCEPT:** Me scripting a hook live, filming Reel on phone, stats overlay showing views-to-sales. Duetable challenge at end.  
- **CTA:** "Try my hook template—link in bio."

### Concept 5
- **HOOK (first 3 seconds):** On-screen: "Agency secret: No one tells you this." (whisper voice)  
- **VIDEO CONCEPT:** Reveal "pre-launch reader magnet" tactic: Build list graphic → Email sequence demo → Launch day frenzy animation. Energetic transitions.  
- **CTA:** "DM 'SECRET' for the magnet template."

## LINKEDIN (5 posts)

### Post 1
- **HEADLINE:** 92% of indie authors abandon marketing after launch week. Here's why they fail—and how to win.  
- **BODY:** Most self-published books peak at 50-100 sales because authors treat marketing as an afterthought. No pre-launch buzz. No targeted ads. No reader funnels.  

  At Crimson Leaf, we reverse-engineer success: ARC teams for reviews, TikTok/Reel virality, and email sequences that convert 20-30% of leads.  

  One client: Debut memoir from 89 sales to 1,800 in 45 days. Data-driven, not guesswork.  

  Indie publishing is a business. Scale yours.  
- **CTA:** Connect and message "AUDIT" for a free sales funnel review.

### Post 2
- **HEADLINE:** BookTok virality isn't luck—it's a 3-step script indie authors ignore.  
- **BODY:** Step 1: Hook in 3 seconds (problem + tease). Step 2: Visual escalation (tension build). Step 3: Cliffhanger CTA.  

  We've scripted 50+ Reels hitting 100k views, driving 4-figure preorders for thrillers and romance.  

  Authors waste months experimenting. We deliver frameworks refined from 100 launches.  

  Your genre next?  
- **CTA:** Comment your book genre for a custom Reel idea.

### Post 3
- **HEADLINE:** Email lists beat ads 3:1 for book launches. Build yours without spam.  
- **BODY:** 80% of bestseller launches run on owned audiences—not rented Facebook traffic.  

  Our magnet strategy: Free chapter + binge hook = 500-2k subscribers pre-launch. Nurture with value, convert with scarcity.  

  Client result: Sci-fi series hit Top 100 with zero ad overspend.  

  Sustainable sales start with lists. Let's build yours.  
- **CTA:** Download our lead magnet blueprint—link in comments.

### Post 4
- **HEADLINE:** Why 7-figure authors outsource marketing—and you should too.  
- **BODY:** Time math: Writing your next book > tweaking Canva posts.  

  Agencies like ours handle full-stack: Content packs, ad management, analytics. Freeing you for craft.  

  ROI example: Non-fiction client recouped fees in 10 days via optimized Amazon PPC.  

  Pros hire pros. Level up.  
- **CTA:** Book a 15-min strategy call via Calendly link in bio.

### Post 5
- **HEADLINE:** Launch autopsy: What killed 5 client books (and revived 20 more).  
- **BODY:** Killer 1: No hook clarity. Killer 2: Generic covers. Killer 3: Absent urgency.  

  Revivals: Genre-specific copy, A/B tested visuals, timed promotions.  

  Post-mortem on your launch? We spot gaps others miss.  

  Data doesn't lie—use it.  
- **CTA:** Share your launch metrics below for quick feedback.

## TWITTER/X THREAD (1 thread, 9 tweets)

- **Tweet 1:** Indie authors: Your book is buried under 2M releases yearly. Marketing isn't "nice to have"—it's survival. Thread: 8 steps to 4-figure launches. 1/9  

- **Tweet 2:** Step 1: Nail your hook. Not "new book out." Try: "What if [fear] was real?" Test 10 versions. Winners drive 70% of clicks. 2/9  

- **Tweet 3:** Step 2: ARC army. 50 early readers = 20+ reviews Day 1. Use BookSirens + targeted DMs. Momentum snowballs. 3/9  

- **Tweet 4:** Step 3: BookTok blueprint. 3-sec hook → visual build → CTA. One Reel = 5k preorders possible. Script it weekly. 4/9  

- **Tweet 5:** Step 4: Email magnet. Free chapter PDF. Collect 500+ emails pre-launch. Converts 25% to sales. No list? Start yesterday. 5/9  

- **Tweet 6:** Step 5: Amazon PPC mastery. Keywords from competitors, not guesses. Bid low, scale winners. ROI 3x minimum. 6/9  

- **Tweet 7:** Step 6: Cross-promo swaps. Partner with 3-5 genre authors. Shared audiences = instant lift. 7/9  

- **Tweet 8:** Step 7: Post-launch nurture. Weekly value emails > hard sells. Builds backlist buyers for life. 8/9  

- **Tweet 9:** Final: These steps turned client flops into hits. DIY or pro—your call. Free checklist: [link]. DM "LAUNCH" at Crimson Leaf for audit. Let's sell books. 9/9