## INSTAGRAM (10 posts)

### Post 1
- **POST TYPE:** Hook
- **VISUAL NOTE:** Bold graphic with a question mark overlay on a stack of unsold books turning into a bestseller chart.
- **CAPTION:** What if your book stayed hidden on Amazon's back pages forever? 😩 Most authors never crack the algorithm. Here's the one tweak that skyrocketed a debut novel to #1.  
  #BookMarketing #AuthorTips #IndieAuthor
- **CTA:** Comment your biggest sales roadblock below.

### Post 2
- **POST TYPE:** Story
- **VISUAL NOTE:** Carousel of before/after screenshots: empty sales dashboard to 5-figure revenue graph.
- **CAPTION:** Sarah's romance thriller gathered dust for 6 months. Zero ads, zero strategy. We flipped it: targeted TikTok hooks + Amazon PPC. Result? 10k copies in 30 days. 📈 Her story proves indie authors can dominate without a big publisher. Swipe for proof.  
  #BestsellerStrategy #BookLaunch #AuthorSuccess
- **CTA:** DM "STORY" for her full case study.

### Post 3
- **POST TYPE:** Behind-the-Scenes
- **VISUAL NOTE:** Photo of our team brainstorming around a whiteboard covered in book cover mockups and ad copy ideas.
- **CAPTION:** Inside our war room: Turning your manuscript into a marketing machine. No fluff—just data-driven hooks that convert readers. What's brewing for your next launch? 👀  
  #BehindTheScenes #BookMarketingAgency #CrimsonLeafMarketing
- **CTA:** Tag a writer who needs this.

### Post 4
- **POST TYPE:** Quote
- **VISUAL NOTE:** Elegant text overlay on a misty library background: "Marketing isn't optional—it's your book's oxygen."
- **CAPTION:** "Marketing isn't optional—it's your book's oxygen." – Zara, Crimson Leaf Marketing  
  Breathe life into your sales. 🚀  
  #AuthorQuote #BookMarketingTips #WriteToSell
- **CTA:** Save this for your next launch checklist.

### Post 5
- **POST TYPE:** CTA
- **VISUAL NOTE:** Clean graphic with a red "BOOK NOW" button mockup next to a exploding sales chart.
- **CAPTION:** Tired of guessing with book promo? Our proven packs deliver 3x ROI or your money back. Slots filling fast for Q4 launches.  
  #BookPromo #IndiePublishing #MarketingForAuthors
- **CTA:** Link in bio to claim your free audit.

### Post 6
- **POST TYPE:** Review Amplification
- **VISUAL NOTE:** Screenshot of 5-star client testimonial with glowing book cover and star emojis.
- **CAPTION:** "Crimson Leaf turned my flop into a bestseller. 20k sales in week one!" – Indie Author Jane D.  
  Don't take our word—hear it from her. Your turn next? ⭐⭐⭐⭐⭐  
  #ClientWins #BookMarketingSuccess #AuthorTestimonial
- **CTA:** Reply with your book genre for tailored advice.

### Post 7
- **POST TYPE:** Hook
- **VISUAL NOTE:** Split-image: Sad author at desk vs. celebrating with champagne and sales notifications.
- **CAPTION:** 90% of books sell under 100 copies. Yours doesn't have to. The secret? One platform authors ignore. Guess which... 🤔  
  #AuthorHacks #BookSales #MarketingMagic
- **CTA:** Comment your guess!

### Post 8
- **POST TYPE:** Story
- **VISUAL NOTE:** Time-lapse video still of a book cover being designed with viral social graphics emerging.
- **CAPTION:** From zero buzz to sold-out launch: How we packaged Mike's fantasy epic for TikTok domination. 500k views, 15k pre-orders. Magic? Nah, strategy. ✨  
  #LaunchStory #FantasyAuthor #BookMarketing
- **CTA:** DM "FANTASY" for similar playbook.

### Post 9
- **POST TYPE:** Quote
- **VISUAL NOTE:** Minimalist black-and-gold quote card: "Your book deserves a spotlight, not a shelf."
- **CAPTION:** "Your book deserves a spotlight, not a shelf." – Crimson Leaf Team  
  We build the stage. Ready?  
  #AuthorInspo #PublishingTips #BestsellerMindset
- **CTA:** Share to your story if this hits home.

### Post 10
- **POST TYPE:** Behind-the-Scenes
- **VISUAL NOTE:** Candid shot of analytics dashboard on laptop with coffee mug and notebook sketches.
- **CAPTION:** Peeking at our dashboard: Real-time tweaks that boosted a client's ads by 400%. Data doesn't lie—your book promo shouldn't either. 📊  
  #MarketingBTS #AuthorGrowth #CrimsonLeaf
- **CTA:** Follow for weekly data drops.

## TIKTOK / REELS (5 concepts)

### Concept 1
- **HOOK (first 3 seconds):** On-screen: "Your book sells 5 copies/week? Watch this."
- **VIDEO CONCEPT:** Quick-cut montage: Sad book stats → our strategy icons (TikTok, ads, email) → exploding sales graph with cash rain effect. End with author high-five.
- **CTA:** "DM 'BOOST' for your free strategy sesh!"

### Concept 2
- **HOOK (first 3 seconds):** Spoken: "Authors: Stop this mistake NOW."
- **VIDEO CONCEPT:** Actor as frustrated author scrolling empty sales → text overlays of "Wrong platform? No hooks? Bad covers?" → transformation to viral Reel with sales ping sounds.
- **CTA:** "Comment your sales struggle—I'll reply!"

### Concept 3
- **HOOK (first 3 seconds):** On-screen: "From 0 to 10k sales in 30 days. Proof:"
- **VIDEO CONCEPT:** Screen recordings of client dashboard: flatline to spike, interspersed with our BTS clips of ad setup and content creation.
- **CTA:** "Link in bio for your audit!"

### Concept 4
- **HOOK (first 3 seconds):** Spoken: "Big publishers hate this hack."
- **VIDEO CONCEPT:** Fast-paced demo: Build a viral book teaser in Canva (our template), post to Reels, watch views/sales climb in animated graph.
- **CTA:** "Save & try it—tag me in yours!"

### Concept 5
- **HOOK (first 3 seconds):** On-screen: "Indie author? This changes everything."
- **VIDEO CONCEPT:** Duet-style with popular booktok video, overlay our "pro upgrade" graphics: better hooks, targeted ads, turning likes into sales.
- **CTA:** "Follow for more & DM your genre!"

## LINKEDIN (5 posts)

### Post 1
- **HEADLINE:** Indie authors: Your launch fails without this one metric.
- **BODY:** Most book launches flop because creators chase vanity metrics like likes. The real killer? Conversion rate from impression to sale.  

We've audited 200+ campaigns at Crimson Leaf Marketing. Top performers hit 5-8% on Amazon PPC—others languish at 1%.  

Fix it by stacking micro-audiences: Genre superfans via TikTok, then retarget with email sequences. Result? Predictable 4-figure days.  

Value your time? Outsource the math to pros who've scaled 50+ bestsellers.
- **CTA:** Connect and message "AUDIT" for a free conversion breakdown.

### Post 2
- **HEADLINE:** Publishers spend 50% of budgets on ads—indies can too, smarter.
- **BODY:** Traditional houses dump cash into broad awareness. Indies win with precision: 70% of our clients see ROI in week one via hyper-targeted Facebook/Amazon ads.  

Breakdown: Day 1 lookalikes from your email list. Day 3: Retarget abandoners with urgency copy. Scale winners only.  

One thriller author: $2k spend → $12k revenue. No guesswork.  

Elevate your game without the agency overhead.
- **CTA:** Comment your ad spend struggles—I'll share a tactic.

### Post 3
- **HEADLINE:** BookTok isn't luck—it's a system.
- **BODY:** Viral videos happen to 1% of authors. The rest? They systematize: Hook formulas tested on 100 hooks, A/B thumbnails, post at peak times.  

Our playbook delivered 1M+ views for a debut memoir. Replicate it: 3s hook → value clip → subtle book tease.  

Authors scaling to 6-figures treat content like product launches. You should too.  

Partner with data geeks who've cracked the code.
- **CTA:** DM "BOOKTOK" for the 5-hook template.

### Post 4
- **HEADLINE:** Email lists beat social every time for authors.
- **BODY:** Social algorithms shift—your list doesn't. Top earners nurture 10k subs pre-launch for 20% open-to-sale rates.  

Build it wrong? Zero conversions. Our sequence: 7-day drip with bonuses, hitting 40% opens.  

Case: Cozy mystery series added $50k/year via welcome automation. Sustainable, owned traffic.  

Don't build alone—leverage proven flows.
- **CTA:** Reply "LIST" for a sample sequence.

### Post 5
- **HEADLINE:** Covers sell 80% of books—yours is wrong.
- **BODY:** Data from 500 bestsellers: High-contrast thumbnails with emotional faces outperform abstracts 3:1 on mobile.  

Audit your cover? If it doesn't pop in 0.5s, redesign. We've refreshed 100+ for 2x click rates.  

Pro tip: Pair with A+ Amazon content for 15% uplift.  

Authors: Invest here first, launch second.
- **CTA:** Share your cover link—get free feedback.

## TWITTER/X THREAD (1 thread, 9 tweets)

- **Tweet 1:** Authors: 99% of books die on launch day. Yours won't—if you ignore this trap. Thread: 8 steps to 5-figure sales. 1/9

- **Tweet 2:** Step 1: Ditch "write it and they come." Pre-build 1k email subs. Tool? BookFunnel promos. No list = no leverage. 2/9

- **Tweet 3:** Step 2: Covers that convert. Test 3 versions on PickFu. Emotional faces > abstracts. 300% click boost proven. 3/9

- **Tweet 4:** Step 3: Hook headlines only. "I almost quit writing until..." beats "My new book." Test on Reddit. 4/9

- **Tweet 5:** Step 4: TikTok daily. 3s hook → book tease. We hit 500k views this way. Formula in replies. 5/9

- **Tweet 6:** Step 5: Amazon PPC from day 1. Bid on your name + genre. Scale auto campaigns. $1 in = $4 out avg. 6/9

- **Tweet 7:** Step 6: Retarget Facebook lookalikes. Upload buyer emails. 10x cheaper than cold traffic. 7/9

- **Tweet 8:** Step 7: Launch stack: Newsletter swaps + FB parties. 1k sales Week 1 minimum. 8/9

- **Tweet 9:** Final: DM "SCALE" to Crimson Leaf for your custom roadmap. We've done 50+ launches. Your bestseller starts now. 9/9 #BookMarketing #IndieAuthor