### META ADS (Facebook + Instagram)

## META AD SET 1 -- Awareness
- **HEADLINE** (28 chars): Your Book Deserves Bestsellers
- **PRIMARY TEXT** (248 chars): Imagine your book topping Amazon charts, raking in reviews, and selling out daily. Aspiring authors: Stop struggling alone. Crimson Leaf Marketing crafts viral campaigns that explode visibility. Proven strategies for indie hits. Ready to launch? Message us for a free audit. Transform your words into wealth today.
- **LINK DESCRIPTION** (24 chars): Free Book Marketing Audit
- **CTA BUTTON**: Learn More
- **TARGET**: Aspiring authors, self-publishers, interests: Kindle Direct Publishing, writing communities, NaNoWriMo (ages 25-55, US/UK)
- **VISUAL NOTE**: Stunning before/after graph of book sales spike; overlay excited author holding bestseller book

## META AD SET 2 -- Consideration
- **HEADLINE** (32 chars): Authors Trust Us for 10x Sales
- **PRIMARY TEXT** (312 chars): "Crimson Leaf took my debut novel from 0 to 5,000 sales in 3 months!" – Real author testimonial. We handle Amazon ads, social buzz, email lists – everything to hook readers. No guesswork, just data-driven dominance. See case studies from thrillers to romance. Curious how we'd market YOUR book? Click for your custom strategy session.
- **LINK DESCRIPTION** (22 chars): See Author Success Stories
- **CTA BUTTON**: Get Offer
- **TARGET**: Self-published authors, interests: BookBub, Goodreads, indie publishing (lookalikes of KDP authors, ages 30-60)
- **VISUAL NOTE**: Carousel of 3 author testimonials with book covers; video snippet of author interview praising results

## META AD SET 3 -- Conversion / Retargeting
- **HEADLINE** (26 chars): Claim Your 50% Off Launch Now
- **PRIMARY TEXT** (289 chars): You've seen our success – now act before spots fill. Retargeting offer: 50% off first campaign for books ready to launch. Limited to 10 authors this month. Get full promo roadmap + Amazon optimization. Past clients hit #1 New Releases. Don't miss out – book your slot in 60 seconds.
- **LINK DESCRIPTION** (18 chars): Book 50% Off Now
- **CTA BUTTON**: Shop Now
- **TARGET**: Website visitors, video viewers from Ad Sets 1-2; interests: book marketing tools (ages 25-55, high intent)
- **VISUAL NOTE**: Countdown timer graphic; urgent red "50% OFF LIMITED" badge over book launch explosion animation

### GOOGLE SEARCH ADS

## GOOGLE AD GROUP 1 -- Book Marketing Services
Headline 1 (28 chars): Book Marketing Agency
Headline 2 (24 chars): Boost Sales 10x Fast
Headline 3 (26 chars): Free Strategy Audit Now
Description 1 (85 chars): Crimson Leaf Marketing skyrockets indie books to bestsellers with proven Amazon & social campaigns.
Description 2 (82 chars): Authors love our results: "From zero to top charts!" Start your free book promo plan today.
Keywords: "book marketing agency", "book marketing services", "promote my book", "indie book promotion", "hire book marketer", "book launch marketing", "self publish marketing"

## GOOGLE AD GROUP 2 -- Amazon Book Promotion
Headline 1 (27 chars): Amazon Book Promotion
Headline 2 (25 chars): Hit Bestseller Ranks
Headline 3 (22 chars): Get Started Free Today
Description 1 (88 chars): Expert Amazon ads & optimization from Crimson Leaf. Turn your Kindle book into a sales machine now.
Description 2 (79 chars): Real authors gain 5x visibility overnight. Custom strategies for any genre – claim your audit.
Keywords: "amazon book ads", "promote book on amazon", "kindle promotion services", "amazon kdp marketing", "bestseller book promotion", "book amazon ads agency", "indie amazon promotion", "kindle book marketing"

### AMAZON ADS (applicable -- agency lead magnet book: "Book Launch Blueprint" by Crimson Leaf)

## AMAZON SPONSORED PRODUCT AD
- **Headline** (42 chars): Unlock Bestseller Secrets Today
- **Custom text** (138 chars): Authors: Grab "Book Launch Blueprint" – proven playbook for Amazon domination, viral buzz, and 10x sales. Your roadmap to #1 ranks starts here. Instant download.
- **Targeting strategy**: Keywords: book marketing, indie author guide, amazon kdp tips; categories: Business & Money > Marketing; ASINs of competitor guides
- **Bid notes**: $0.75-$1.50 CPC; high intent on top-of-funnel keywords, scale on converters for 3-5x ROAS

## AMAZON SPONSORED BRAND AD
- **Brand headline** (38 chars): Crimson Leaf Marketing
- **Store spotlight**: "Book Launch Blueprint", "Indie Author Accelerator", "Bestseller Ads Toolkit"
- **Tagline** (24 chars): Launch. Sell. Dominate.