## INSTAGRAM (10 posts)

### Post 1
- **POST TYPE**: Hook
- **VISUAL NOTE**: Bold graphic with a question mark overlay on a stack of unsold books turning into a bestseller chart.
- **CAPTION**: Ever poured your soul into a book, only to watch it gather dust? 😩 You're not alone—most authors hit this wall. But what if one tweak changed everything?  
  #BookMarketing #AuthorStruggles #IndieAuthor
- **CTA**: Comment your biggest sales blocker below.

### Post 2
- **POST TYPE**: Story
- **VISUAL NOTE**: Carousel of before/after book covers with sales graph spiking upward.
- **CAPTION**: Sarah's debut novel sat at 5 sales/month. We redesigned her cover, optimized keywords, and ran targeted ads. Result? 500+ sales in week one. 📈 Her story proves: marketing isn't magic—it's strategy. Slide for the full breakdown.  
  #AuthorSuccess #BookLaunch #MarketingTips
- **CTA**: DM "STORY" for Sarah's full case study.

### Post 3
- **POST TYPE**: Behind-the-Scenes
- **VISUAL NOTE**: Photo of Zara at a desk surrounded by mood boards, coffee, and book mockups.
- **CAPTION**: Late nights plotting your book's viral TikTok hook? That's my jam. 👩‍💻 At Crimson Leaf, we turn raw manuscripts into scroll-stopping campaigns. Peek into how we craft your breakthrough.  
  #BehindTheScenes #BookMarketingAgency #CreativeCopy
- **CTA**: Save this for your next brainstorm.

### Post 4
- **POST TYPE**: Quote
- **VISUAL NOTE**: Elegant text overlay on a misty forest background: "Marketing is the bridge between your words and the world."
- **CAPTION**: "Marketing is the bridge between your words and the world." – Zara, Crimson Leaf Marketing  
  Don't let great writing stay hidden. Build that bridge with us. 🌉  
  #AuthorQuotes #BookPromo #WriteToPublish
- **CTA**: Tag an author who needs this.

### Post 5
- **POST TYPE**: CTA
- **VISUAL NOTE**: Clean graphic with a "Free Audit" button and book icon.
- **CAPTION**: Your book deserves more than Amazon's algorithm. Get our FREE 5-point marketing audit—spot gaps, unlock sales. No strings, just results. ⚡  
  #FreeBookMarketing #AuthorHelp #IndieBooks
- **CTA**: Link in bio to claim your audit.

### Post 6
- **POST TYPE**: Review Amplification
- **VISUAL NOTE**: Screenshot of a 5-star client review with glowing star emojis and book cover.
- **CAPTION**: "Crimson Leaf turned my flop into a bestseller—doubled sales overnight!" – Indie Author Jane D. 🔥 Real results from real authors. Your turn?  
  #ClientWins #BookMarketingReviews #AuthorTestimonials
- **CTA**: Reply with your book title for a quick tip.

### Post 7
- **POST TYPE**: Hook
- **VISUAL NOTE**: Dramatic split-image: sad author alone vs. celebrating with fans.
- **CAPTION**: 90% of books sell under 100 copies. Why? No marketing muscle. Ready to join the 10% crushing it? 💥  
  #BookSales #AuthorLife #MarketingHacks
- **CTA**: Like if you're in the 90%.

### Post 8
- **POST TYPE**: Story
- **VISUAL NOTE**: Video still of animated book flying off shelves into readers' hands.
- **CAPTION**: From zero buzz to sold-out launches. We scripted Mike's Reel series—views exploded, pre-orders tripled. 📖➡️💰 Story in comments.  
  #SuccessStory #ReelsForBooks #BookTok
- **CTA**: Follow for more stories.

### Post 9
- **POST TYPE**: Behind-the-Scenes
- **VISUAL NOTE**: Team whiteboard session with sticky notes on ad strategies and book thumbnails.
- **CAPTION**: Brainstorming your next promo? We map keywords, hooks, and CTAs that convert. No guesswork—just data-driven wins. 🧠  
  #BTSAgency #BookPromotion #MarketingStrategy
- **CTA**: Share this with your writing group.

### Post 10
- **POST TYPE**: Quote
- **VISUAL NOTE**: Minimalist design with typewriter font on vintage paper texture.
- **CAPTION**: "Your book isn't done until it's read." – Unknown Author  
  We make sure it gets there. Let's amplify your voice. ✍️  
  #WritingQuotes #PublishAndPromote #AuthorJourney
- **CTA**: DM "QUOTE" for a free hook idea.

## TIKTOK / REELS (5 concepts)

### Concept 1
- **HOOK (first 3 seconds)**: "Your book sold 10 copies? Here's the fix."
- **VIDEO CONCEPT**: Quick cuts: sad book stack → swipe to pro cover redesign → graph spike → text overlays with "Keywords + Ads = Sales" → end with agency logo.
- **CTA**: "Link in bio for free audit—go now!"

### Concept 2
- **HOOK (first 3 seconds)**: "Authors: Stop this mistake."
- **VIDEO CONCEPT**: Actor as frustrated author scrolling empty sales dashboard; fast-forward to "before/after" with viral Reel examples; upbeat music builds to success dance.
- **CTA**: "Comment your sales number—I'll reply with a tip!"

### Concept 3
- **HOOK (first 3 seconds)**: "Bestseller secret #1."
- **VIDEO CONCEPT**: Zara on camera whispering "TikTok hooks"; screen splits to demo 3-second book teaser videos; trending sound with book flips and sales emojis exploding.
- **CTA**: "Duet this with your book hook!"

### Concept 4
- **HOOK (first 3 seconds)**: "Indie authors hate this truth."
- **VIDEO CONCEPT**: Text pop-ups: "Marketing > Writing talent"; montage of client testimonials, ad screenshots, sales charts; end with "We handle it."
- **CTA**: "Follow for secret #2 tomorrow!"

### Concept 5
- **HOOK (first 3 seconds)**: "Launch your book like THIS."
- **VIDEO CONCEPT**: Step-by-step: Day 1 teaser post → Day 3 ads → Launch party Reel; real-time sales counter ticking up; high-energy music.
- **CTA**: "Save & DM 'LAUNCH' for checklist!"

## LINKEDIN (5 posts)

### Post 1
- **HEADLINE**: 90% of self-published books sell fewer than 100 copies. Here's why—and how to fix it.
- **BODY**: Most authors master the craft but stumble on visibility. Platforms like Amazon bury gems without strategic promotion. Keywords alone won't cut it; you need targeted ads, email funnels, and social proof.  

  At Crimson Leaf Marketing, we've boosted clients from obscurity to 5-figure launches. Take our recent project: a debut memoir went from 50 sales to 2,500 in 30 days via data-driven Reels and Amazon optimization.  

  The fix? Audit your metadata, craft hooks that convert, and scale with proven playbooks.  

  Value for you: Download our free "Launch Checklist" to self-assess.
- **CTA**: Comment "CHECKLIST" below—I'll DM it instantly.

### Post 2
- **HEADLINE**: TikTok turned a niche cookbook into a 10K-seller. The strategy inside.
- **BODY**: Short-form video isn't fluff—it's your book's fastest path to virality. We scripted 15-second hooks for a client's vegan cookbook: "5-ingredient dinner in 60 seconds?" Views hit 1M, driving pre-orders.  

  Key: First 3 seconds snag attention; trends amplify reach; CTAs funnel to sales pages. Authors overlook this, sticking to static posts.  

  Result? Sustainable buzz without big budgets. We've replicated it across genres.  

  Professional edge: Integrate video into your launch for 3x ROI.
- **CTA**: Connect and message "TIKTOK" for a custom hook template.

### Post 3
- **HEADLINE**: Book covers sell 80% of impulse buys. Stop guessing—optimize now.
- **BODY**: Data shows thumbnails drive 70-90% of clicks on retail sites. Generic designs tank conversions; pro ones spike them.  

  We A/B tested a thriller cover: Version A (DIY) = 2% CTR; Version B (strategic) = 12%. Paired with keywords, sales soared.  

  Pro tip: Use heatmaps, competitor analysis, and genre tropes. Don't DIY if your goal is bestseller lists.  

  For agency leaders or authors scaling: This is low-hanging fruit for portfolio growth.
- **CTA**: Share your cover link in comments for free feedback.

### Post 4
- **HEADLINE**: Email lists beat ads for long-term book sales. Build yours right.
- **BODY**: One-time ads fade; owned audiences endure. Top authors nurture 10K+ subscribers for repeat launches.  

  Our funnel: Free chapter magnet → 7-day nurture sequence → launch alerts. Client results: 40% open rates, 25% conversion on book drops.  

  Avoid pitfalls like spammy blasts. Focus on value: tips, BTS, exclusives.  

  Business takeaway: Recurring revenue from one list.
- **CTA**: DM "EMAIL" for our proven sequence blueprint.

### Post 5
- **HEADLINE**: Agencies: Partner with us to 2x your authors' launches.
- **BODY**: Publishing pros know marketing gaps kill projects. We specialize in end-to-end: audits, creatives, scaling.  

  Recent collab: Hybrid publisher's title hit NYT list via our social + ads combo. No overlap—pure value add.  

  Metrics matter: Track ROAS, not vanity likes. Our dashboard shares real-time wins.  

  For partners: Seamless white-label or co-branded services.
- **CTA**: Book a 15-min strategy call via Calendly in comments.

## TWITTER/X THREAD (1 thread, 9 tweets)

- **Tweet 1**: Your book launch flopped? 90% do. Thread: 8 fixes that turned my clients' books into 5-figure sellers. 1/9

- **Tweet 2**: Fix #1: Ditch generic covers. Heatmap-test for 10x clicks. Client thriller? DIY → 2% CTR; pro → 15%. 2/9

- **Tweet 3**: Fix #2: Keywords aren't set-it-forget-it. We spy competitors, plug 50+ high-volume terms. Sales spike immediate. 3/9

- **Tweet 4**: Fix #3: TikTok hooks in 3 seconds. "Struggling mom’s secret?" → 500K views, 1K pre-orders. Script yours now. 4/9

- **Tweet 5**: Fix #4: Email magnet > freebies. Chapter 1 tease builds 5K list fast. 30% convert on launch day. 5/9

- **Tweet 6**: Fix #5: Reels > static posts. BTS + trends = algorithm love. Cookbook went viral, sold out. 6/9

- **Tweet 7**: Fix #6: Ads target lookalikes. Not broad—readers of similar bestsellers. ROAS hits 5x easy. 7/9

- **Tweet 8**: Fix #7: Reviews amplify. Seed ARCs, chase 50+ on day 1. Momentum snowballs. 8/9

- **Tweet 9**: Fix #8: Audit everything. We do it free. DM "AUDIT" to Crimson Leaf—spot your gaps, launch stronger. Let's sell books. 9/9