## INSTAGRAM (10 posts)

### Post 1
- **POST TYPE:** Hook  
- **VISUAL NOTE:** Bold graphic with a question mark over a stack of unsold books, agency logo subtly in corner.  
- **CAPTION:** Ever wondered why your book has 5-star reviews but zero sales? It's not the writing—it's the marketing blackout. 😤 We turn invisible books into bestsellers.  
  #BookMarketing #IndieAuthor #AuthorLife  
- **CTA:** Comment your biggest marketing struggle below.

### Post 2
- **POST TYPE:** Story  
- **VISUAL NOTE:** Before-and-after split image: left side sad author at empty book signing, right side packed event with sales graph spiking.  
- **CAPTION:** Sarah's debut novel sat on shelves for 6 months. Zero buzz. We ran targeted IG ads + influencer shoutouts. Result? 10k sales in 3 months. 📈 Her story is your blueprint.  
  #BookLaunch #AuthorSuccess #MarketingTips  
- **CTA:** DM "STORY" for her full case study.

### Post 3
- **POST TYPE:** Behind-the-Scenes  
- **VISUAL NOTE:** Candid photo of team brainstorming around a whiteboard covered in book mockups and strategy notes.  
- **CAPTION:** Mondays at Crimson Leaf: Dissecting reader psych, plotting viral hooks, and mapping ad funnels. No guesswork—just data-driven book domination. 🔍  
  #BehindTheScenes #BookMarketingAgency #CreativeTeam  
- **CTA:** Save this for your next strategy sesh.

### Post 4
- **POST TYPE:** Quote  
- **VISUAL NOTE:** Elegant text overlay on a misty library background: "Marketing isn't optional—it's your book's oxygen." – Zara, Crimson Leaf.  
- **CAPTION:** "Marketing isn't optional—it's your book's oxygen."  
  Breathe life into yours with pros who get it. 💨  
  #AuthorQuotes #BookPromo #IndiePub  
- **CTA:** Tag an author who needs this reminder.

### Post 5
- **POST TYPE:** CTA  
- **VISUAL NOTE:** Sleek call-to-action graphic with "Book Free Audit" button mockup and success stats icons.  
- **CAPTION:** Tired of DIY marketing fails? Get your FREE book launch audit: ad spend review + custom 30-day plan. Spots fill fast. 🚀  
  #FreeAudit #BookMarketing #LaunchReady  
- **CTA:** Link in bio to claim yours now.

### Post 6
- **POST TYPE:** Review Amplification  
- **VISUAL NOTE:** Screenshot of 5-star client review with book cover and glowing star emojis.  
- **CAPTION:** "Crimson Leaf took my sales from 50 to 5,000 copies. Game-changer!" – Indie Author Mia R.  
  Don't just take our word—hear from authors we've launched. ⭐⭐⭐⭐⭐  
  #ClientWins #BookMarketingReviews #AuthorTestimonial  
- **CTA:** Reply "YES" if you're ready for results like this.

### Post 7
- **POST TYPE:** Hook  
- **VISUAL NOTE:** Dramatic image of a book cover exploding into social media icons and sales charts.  
- **CAPTION:** What if one TikTok could sell 1,000 copies? Ours did for client #47. The secret? Native video hooks that hook readers. 💥  
  #ViralBookTok #ReelsForBooks #MarketingHack  
- **CTA:** Watch our Reels for proof.

### Post 8
- **POST TYPE:** Story  
- **VISUAL NOTE:** Timeline infographic showing a book's journey from manuscript to Amazon #1 Bestseller badge.  
- **CAPTION:** From query letters to bestseller lists: We handled PR, ads, and email funnels for Alex's thriller. 25k copies gone. Your turn? 📖➡️🏆  
  #BestsellerStory #IndieAuthorJourney #PubTips  
- **CTA:** Share your book genre in comments.

### Post 9
- **POST TYPE:** Quote  
- **VISUAL NOTE:** Minimalist design with typewriter font: "Ads without targeting = money burned." – Crimson Leaf Data Team.  
- **CAPTION:** "Ads without targeting = money burned."  
  We pinpoint your readers. No waste, all wins. 🔥  
  #AuthorAds #BookPromoTips #SmartMarketing  
- **CTA:** Bookmark for your next ad run.

### Post 10
- **POST TYPE:** Review Amplification  
- **VISUAL NOTE:** Carousel of 3 client review screenshots with sales graphs beside each.  
- **CAPTION:** "Doubled my pre-orders overnight." "TikTok goldmine." "Finally profitable." Real authors, real results. Swipe for more. 👏  
  #SuccessStories #BookAgency #AuthorMarketing  
- **CTA:** DM "REVIEW" for the full pack.

## TIKTOK / REELS (5 concepts)

### Concept 1
- **HOOK (first 3 seconds):** On-screen: "Book sales tanking? Watch this."  
- **VIDEO CONCEPT:** Quick-cut montage: Sad author → us auditing their page → ad setup → sales graph skyrockets → happy dance with book stack. Upbeat music, text overlays with stats.  
- **CTA:** "DM 'AUDIT' for yours free!"

### Concept 2
- **HOOK (first 3 seconds):** Spoken: "3 words killing your book launch..."  
- **VIDEO CONCEPT:** Actor as author guessing wrong ("Bad cover? Slow plot?"), reveal "No marketing!" Cut to our tips: TikTok trends, IG Reels, email blasts. End with client testimonial clip.  
- **CTA:** "Comment your launch fear!"

### Concept 3
- **HOOK (first 3 seconds):** On-screen: "From 0 to 10k sales in 90 days?"  
- **VIDEO CONCEPT:** Time-lapse of campaign dashboard filling with likes/sales, interspersed with BTS clips of our team + fun book unboxings. Energetic track.  
- **CTA:** "Link in bio for strategy!"

### Concept 4
- **HOOK (first 3 seconds):** Spoken: "Authors: Stop this NOW."  
- **VIDEO CONCEPT:** List 3 no-nos (generic ads, ignoring TikTok, no email list) with red X's, then green checks for our fixes. Duet-style with popular BookTok.  
- **CTA:** "Save & tag a writer friend!"

### Concept 5
- **HOOK (first 3 seconds):** On-screen: "Secret to viral BookTok?"  
- **VIDEO CONCEPT:** Demo: Script hook → film Reel → post → explosion of views/sales. Use green screen with fake metrics rising. Call out "We script yours."  
- **CTA:** "Follow for weekly hacks!"

## LINKEDIN (5 posts)

### Post 1
- **HEADLINE:** 72% of indie authors quit after launch—here's the hidden reason.  
- **BODY:** Most celebrate the manuscript finish line, but sales reality hits hard. No strategy means your book drowns in Amazon's ocean.  

  We've audited 200+ launches: Common killer? Ignoring reader acquisition channels like targeted Meta ads and email funnels.  

  One client shifted to lookalike audiences based on top reviewers—pre-orders jumped 4x. Value isn't in writing alone; it's in reaching buyers who crave your genre.  

  Data point: Books with pro marketing see 15x ROI on ad spend. Ready to audit yours?  
- **CTA:** Message "AUDIT" for a 15-min review.

### Post 2
- **HEADLINE:** TikTok sold more books than Amazon last quarter—authors, adapt or vanish.  
- **BODY:** Platforms evolve fast. BookTok isn't a trend; it's a sales machine, driving 1M+ impulse buys weekly.  

  Yet 90% of authors post static covers. Wrong move. Native videos with genre hooks convert 7x better.  

  Case: We scripted Reels for a fantasy series—views hit 2M, sales spiked 12k units. Pro tip: First 3 seconds must tease the plot twist readers obsess over.  

  Build your funnel: Hook on TikTok → IG traffic → sales page. Scale it right.  
- **CTA:** Connect and comment your genre for a custom hook.

### Post 3
- **HEADLINE:** Email lists beat social algos—why every author needs 1,000 subscribers yesterday.  
- **BODY:** Algorithms shift; your list doesn't. One newsletter launch netted a client 8k sales in 48 hours.  

  Build via lead magnets: Free chapter + marketing checklist. We automate Klaviyo sequences that nurture to purchase.  

  Stat: Segmented lists convert at 40% vs. social's 2%. Focus on lifetime value, not one-off posts.  

  Indie success = owned audience. Start small, scale smart.  
- **CTA:** Download our free list-builder template via DM.

### Post 4
- **HEADLINE:** Ad waste: $5k burned by authors last month—avoid this trap.  
- **BODY:** Broad targeting feels safe but delivers noise. Precision wins: Pixel events + creative testing.  

  Our formula: Genre-specific interests + retargeting warm leads. ROI? 18:1 for romance launches.  

  Beyond ads, layer PR and influencers. Hybrid approach turned a memoir from flop to 50k copies.  

  Marketing is chess, not roulette. Play to win.  
- **CTA:** Book a 20-min ad strategy call.

### Post 5
- **HEADLINE:** Bestseller badges aren't luck—it's this 5-step playbook.  
- **BODY:** Step 1: Pre-launch buzz via ARC reviews. Step 2: Day-1 ad blast.  

  Step 3: Email detonation. Step 4: Social amplification. Step 5: Sustain with sequels/upsells.  

  Executed for 47 clients: 80% hit category top 10. No fluff—measurable milestones.  

  Your book deserves the machine. Let's build it.  
- **CTA:** Reply "PLAYBOOK" for the full PDF.

## TWITTER/X THREAD (1 thread, 9 tweets)

- **Tweet 1:** Your book launch bombed. Not the plot. Not the cover. Marketing void. Fix it with these 8 agency-tested moves. Thread 👇 #BookMarketing #IndieAuthor

- **Tweet 2:** 1/8: Ditch broad ads. Target "fans of [your comp title author]" + genre keywords. One tweak = 5x ROAS.

- **Tweet 3:** 2/8: BookTok first 3s: "What if [inciting incident]?" Native scripts explode views. Client hit 1M in 7 days.

- **Tweet 4:** 3/8: Build email NOW. Free chapter magnet → 1k subs pre-launch. Converts 30% on release day.

- **Tweet 5:** 4/8: Influencer micro-deals: 5-10k follower BookStagrammers. Cheaper, higher trust than big names.

- **Tweet 6:** 5/8: ARC army: 50 reviewers via StoryOrigin. Amazon algo loves early velocity.

- **Tweet 7:** 6/8: Retarget cart abandoners with "Sneak Peek Ch2." Recovers 25% lost sales.

- **Tweet 8:** 7/8: Post-launch: Weekly Reels recaps. Sustain buzz, prime sequels.

- **Tweet 9:** 8/8: Final tweet: DM "LAUNCH" for your free 30-day plan. Turn flops into #1s. Who's in? #AuthorTwitter @CrimsonLeafMkt