## INSTAGRAM (10 posts)

### Post 1
- **POST TYPE:** Hook
- **VISUAL NOTE:** Bold graphic with a question overlay on a stack of bestselling books.
- **CAPTION:** Ever poured your soul into a book, only to watch it collect digital dust? 😩 You're not alone—most authors hit this wall.  
  #BookMarketing #AuthorStruggles #IndieAuthor
- **CTA:** Comment your biggest marketing fear below.

### Post 2
- **POST TYPE:** Story
- **VISUAL NOTE:** Carousel of before/after sales charts for a client book launch.
- **CAPTION:** One author's manuscript sat unread for months. We crafted a 30-day social blitz: targeted Reels, influencer collabs, email funnels. Result? 5x sales spike in week one. 📈 Her story is now a bestseller. What's your launch missing?  
  #AuthorSuccess #BookLaunch #MarketingMagic
- **CTA:** DM "STORY" for the full case study.

### Post 3
- **POST TYPE:** Behind-the-Scenes
- **VISUAL NOTE:** Photo of team brainstorming around a whiteboard covered in book cover mockups and strategy notes.
- **CAPTION:** Inside our war room: dissecting reader psych, mapping viral hooks, plotting your path to Amazon top 100. No fluff—just results. 🔍  
  #BehindTheScenes #BookAgency #CrimsonLeafMarketing
- **CTA:** Save this for your next strategy sesh.

### Post 4
- **POST TYPE:** Quote
- **VISUAL NOTE:** Elegant text overlay on a misty library background: "Marketing isn't selling—it's connecting."
- **CAPTION:** "Marketing isn't selling—it's connecting your words to the readers who need them." –Zara, Crimson Leaf  
  💡 Authors: Stop guessing. Start scaling.  
  #AuthorQuotes #BookMarketingTips #WriteToWin
- **CTA:** Tag an author who needs this reminder.

### Post 5
- **POST TYPE:** CTA
- **VISUAL NOTE:** Sleek call-to-action graphic with agency logo and a "Book Free Audit" button mockup.
- **CAPTION:** Your book deserves more than crickets. Get our free 15-point marketing audit—uncover hidden leaks killing your visibility. No strings. 🚀  
  #FreeAudit #BookPromo #AuthorGrowth
- **CTA:** Link in bio to claim your audit now.

### Post 6
- **POST TYPE:** Review Amplification
- **VISUAL NOTE:** Screenshot of a 5-star client testimonial with book cover inset.
- **CAPTION:** "Crimson Leaf turned my indie debut into a 4-figure launch. Game-changer." –J.K., Thriller Author ⭐⭐⭐⭐⭐  
  Don't take our word—hear from those we've launched.  
  #ClientWins #BookMarketingAgency #TestimonialTuesday
- **CTA:** Reply "YES" if you're ready for results like this.

### Post 7
- **POST TYPE:** Hook
- **VISUAL NOTE:** Dramatic split-image: empty sales dashboard vs. exploding chart.
- **CAPTION:** 90% of books flop on launch day. The 10%? They had a playbook. Which side are you on? ⚖️  
  #LaunchFail #BookSales #AuthorHacks
- **CTA:** Share your launch low in comments.

### Post 8
- **POST TYPE:** Story
- **VISUAL NOTE:** Time-lapse video still of a book climbing bestseller ranks.
- **CAPTION:** Fantasy author's ARC list? Crickets. We deployed TikTok hooks + Pinterest pins. 72 hours later: 10k pre-orders. Magic? Nah, method. ✨  
  #SuccessStory #IndieBooks #MarketingWins
- **CTA:** DM "FANTASY" for tailored tips.

### Post 9
- **POST TYPE:** Behind-the-Scenes
- **VISUAL NOTE:** Candid shot of Zara typing on laptop with coffee and book proofs scattered.
- **CAPTION:** 3 AM caption tweaks. Reader avatar deep dives. This is how we make your hooks impossible to scroll past. ☕📝  
  #CopywriterLife #BookMarketing #AgencyLife
- **CTA:** Follow for weekly BTS drops.

### Post 10
- **POST TYPE:** Quote
- **VISUAL NOTE:** Minimalist graphic with gold text on black: "Visibility = Sales."
- **CAPTION:** "Visibility isn't luck—it's engineered." –Crimson Leaf Team  
  Your book’s waiting. Let’s light it up. 🔥  
  #MarketingQuote #AuthorJourney #BookBiz
- **CTA:** Double-tap if this hits home.

## TIKTOK / REELS (5 concepts)

### Concept 1
- **HOOK (first 3 seconds):** "Your book’s bombing? Watch this."
- **VIDEO CONCEPT:** Quick-cut montage of "fail" sales screens flipping to "win" charts; text overlays with "TikTok ads" + "email sequences"; end with author fist-pump.
- **CTA:** "DM 'FIX' for your free plan."

### Concept 2
- **HOOK (first 3 seconds):** "Authors: Stop this mistake NOW."
- **VIDEO CONCEPT:** Me (Zara) holding a book, acting out "posting randomly" (sad face) vs. "strategic hooks" (happy dance with rising graph animation).
- **CTA:** "Comment your biggest error."

### Concept 3
- **HOOK (first 3 seconds):** "From 0 to 10k sales in 30 days?"
- **VIDEO CONCEPT:** Screen record of real client dashboard climbing; voiceover breaks down 3 steps (Reels, collabs, funnels); upbeat music.
- **CTA:** "Link in bio for the blueprint."

### Concept 4
- **HOOK (first 3 seconds):** "Book marketing myth busted."
- **VIDEO CONCEPT:** Bust "organic only works" with stats pop-ups, then demo a paid ad setup; transition to testimonial clip.
- **CTA:** "Save & share with an author friend."

### Concept 5
- **HOOK (first 3 seconds):** "Steal this launch checklist."
- **VIDEO CONCEPT:** Fast-scroll through 7 checklist items (e.g., "Day 1: ARC blast"); on-screen text + me checking boxes dramatically.
- **CTA:** "Follow for Part 2 tomorrow."

## LINKEDIN (5 posts)

### Post 1
- **HEADLINE:** Indie authors: 80% of launches fail due to one overlooked metric.
- **BODY:**  
  Pre-launch buzz isn't enough. Track "reader intent signals"—click-throughs, wishlist adds, review velocity. We've audited 200+ campaigns at Crimson Leaf Marketing, and weak signals predict flops 9/10 times.  

  Fix it with a 7-day visibility sprint: targeted LinkedIn ads to beta readers, automated Goodreads nurtures, and Amazon optimized keywords. One client saw 300% intent lift in week one.  

  Your data holds the truth. Ignore it at your peril.  
- **CTA:** Message me "AUDIT" for a free intent scan.

### Post 2
- **HEADLINE:** Why your book cover is repelling buyers (and how to test it).
- **BODY:**  
  Covers aren't art—they're sales machines. A/B test heatmaps show 70% of browsers bounce in 2 seconds if thumbnails don't scream genre.  

  At Crimson Leaf, we run split-tests across Instagram, Amazon, and BookBub. Swap vague mysticism for bold intrigue? Sales double.  

  Pros don't guess. Test, iterate, dominate. Data from 50 launches proves it.  
- **CTA:** Connect and reply "COVER" for test templates.

### Post 3
- **HEADLINE:** The hidden cost of DIY book marketing.
- **BODY:**  
  Time sunk: 40+ hours/week on posts that flop. Opportunity lost: zero systemized growth. We've seen authors burn out chasing virality.  

  Agency leverage flips this. Our playbook—Reels formulas, influencer tiers, funnel automations—delivers 5x ROI in 90 days. Clients reclaim writing time.  

  Scale smart, not solo.  
- **CTA:** Book a 15-min strategy call via Calendly link.

### Post 4
- **HEADLINE:** Bestsellers aren't born—they're engineered.
- **BODY:**  
  Step 1: Audience mapping (who craves your niche?). Step 2: Multi-channel assault (TikTok hooks + email drips). Step 3: Momentum loops (reviews fuel ads).  

  Crimson Leaf's framework turned a debut romance into top 50. Repeatable for any genre.  

  Engineering beats hoping every time.  
- **CTA:** Download our free framework PDF in comments.

### Post 5
- **HEADLINE:** Reader acquisition costs are crashing—here's why.
- **BODY:**  
  Ad fatigue killed broad targeting. Precision wins: lookalikes from your ARC list + retargeting cart abandoners. Costs dropped 40% for our Q3 clients.  

  Pair with organic amplifiers like podcast guest swaps. Result? Sustainable acquisition under $2/reader.  

  Adapt or get left behind.  
- **CTA:** Join our authors-only newsletter for monthly benchmarks.

## TWITTER/X THREAD (1 thread, 9 tweets)

- **Tweet 1:** Authors: Your book’s not selling because you’re marketing to "everyone." Wrong move. 1/9
- **Tweet 2:** Niche down. Romance? Target "enemies-to-lovers stans." Thriller? "Plot twist addicts." Broad nets catch nothing. 2/9
- **Tweet 3:** Build lookalikes. Upload your 50 ARC readers to Meta/TikTok. Scale what works. 3/9
- **Tweet 4:** Hooks first. "What if your spouse was a spy?" > "Buy my book." Test 10 variations. 4/9
- **Tweet 5:** Funnels, not posts. Teaser → landing page → email capture → nurture → sale. Rinse repeat. 5/9
- **Tweet 6:** Reviews = rocket fuel. Seed ARCs strategically. Hit 50 early, ads convert 3x. 6/9
- **Tweet 7:** Multi-platform blitz: Reels for awareness, LinkedIn for pros, Pinterest for evergreen. No silos. 7/9
- **Tweet 8:** Track everything. UTM links, pixel events. Kill losers weekly. Data > gut. 8/9
- **Tweet 9:** Want the full playbook? DM "PLAYBOOK" at Crimson Leaf Marketing. Launch like a pro. 🚀 #BookMarketing #IndieAuthor 9/9