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META ADS (Facebook + Instagram)
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## META AD SET 1 -- Awareness
- HEADLINE (40 chars max): Skyrocket Book Sales Overnight
- PRIMARY TEXT (125 chars shown, 500 chars total): Your book deserves bestseller status. Struggling authors partner with Crimson Leaf Marketing for explosive visibility on Amazon, social, and beyond. We craft strategies that flood your pages with eager readers. Claim your free marketing audit and watch sales surge. No more invisible books—dominate the charts now. Join 500+ authors who've hit #1. (248 chars)
- LINK DESCRIPTION (30 chars max): Free Book Sales Audit
- CTA BUTTON: Learn More
- TARGET: Indie authors, self-publishers (interests: Kindle Direct Publishing, writing books, Amazon KDP; age 25-55; behaviors: book buyers)
- VISUAL NOTE: Dynamic graph showing book sales exploding upward, overlay with bestselling book cover and thrilled author smiling

## META AD SET 2 -- Consideration
- HEADLINE (40 chars max): Authors Hit #1 With Us
- PRIMARY TEXT (125 chars shown, 500 chars total): "Crimson Leaf turned my unknown novel into a 5-figure launch!" – Real author testimonial. See how we use targeted ads, email funnels, and Amazon optimization to drive 10x reviews and sales. Proven for fiction, non-fiction, memoirs. Browse our case studies and book your discovery call. Don't guess—get the roadmap top authors use. (267 chars)
- LINK DESCRIPTION (30 chars max): See Author Success Stories
- CTA BUTTON: Get Offer
- TARGET: Self-published authors (interests: Book marketing, Goodreads, Reedsy; lookalikes of past clients; engaged with publishing pages)
- VISUAL NOTE: Before/after split image: Dusty book shelf vs. bestseller stack; include 5-star review quotes and author headshots

## META AD SET 3 -- Conversion / Retargeting
- HEADLINE (40 chars max): 50% Off First Campaign
- PRIMARY TEXT (125 chars shown, 500 chars total): You've seen our results—now act fast. Retargeting authors: Launch your custom book marketing campaign at 50% off for the first month. Limited spots for Q4. Includes Amazon ads setup, Meta boosts, and sales guarantee. Book your slot before it's gone. Transform your book into a revenue machine today. (238 chars)
- LINK DESCRIPTION (30 chars max): Claim 50% Off Now
- CTA BUTTON: Shop Now
- TARGET: Website visitors, video viewers from Ad Sets 1-2 (custom audience: viewed 50%+ video or landing page; interests: Book promotion)
- VISUAL NOTE: Urgency timer counting down, discount badge over book launch checklist graphic with "50% OFF" stamped

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GOOGLE SEARCH ADS
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## GOOGLE AD GROUP 1 -- Book Marketing Agency
Headline 1 (30 chars): Book Marketing Agency
Headline 2 (30 chars): Boost Amazon Book Sales
Headline 3 (30 chars): Free Strategy Session
Description 1 (90 chars): Top book marketing agency for indie authors. Skyrocket sales with expert Amazon ads & social campaigns. (78 chars)
Description 2 (90 chars): 500+ authors hit bestseller lists. Proven strategies, no guesswork. Start your free audit today. (74 chars)
Keywords: "book marketing agency", "book marketing services", "indie book promotion", "self publishing marketing", "book launch agency", "author marketing agency", "promote my book online", "kdp marketing help"

## GOOGLE AD GROUP 2 -- Promote My Book
Headline 1 (30 chars): Promote My Book Fast
Headline 2 (30 chars): Amazon Bestseller Service
Headline 3 (30 chars): Get Readers Instantly
Description 1 (90 chars): Struggling to sell books? Crimson Leaf promotes your title across platforms for massive visibility & sales. (82 chars)
Description 2 (90 chars): Custom campaigns with social proof. Authors report 10x ROI. Book a call for tailored book promo plan. (80 chars)
Keywords: "promote my book", "how to promote book", "book promotion services", "amazon book promotion", "market my book", "book advertising agency", "sell more books online", "indie author promotion"

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AMAZON ADS (if applicable -- book products)
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## AMAZON SPONSORED PRODUCT AD
- Headline (50 chars): Explode Your Book Sales Today
- Custom text (150 chars): Indie authors: Get the unfair advantage with Crimson Leaf's proven marketing blueprint. Drive Amazon reviews, rankings, and royalties. Perfect for fiction launches or non-fiction dominance—start dominating now. (142 chars)
- Targeting strategy: Keywords like "book marketing guide", "self publishing ads", "author promotion"; categories: Business & Money > Marketing, Literature & Fiction > Genre Fiction; manual ASIN targeting of competitor guides
- Bid notes: Start at $0.75-$1.25 CPC for high-intent keywords; scale to $1.50+ on converters; focus on ACOS under 30% for profitability

## AMAZON SPONSORED BRAND AD
- Brand headline (50 chars): Crimson Leaf Book Marketing
- Store spotlight: [1] Book Marketing Mastery Guide, [2] Amazon Ads for Authors, [3] Bestseller Launch Toolkit
- Tagline (30 chars): Bestsellers Start Here