## INSTAGRAM (10 posts)

### Post 1
- **POST TYPE**: Hook
- **VISUAL NOTE**: Bold red text overlay on a stack of unsold books: "Your Book's Silent Killer?"
- **CAPTION**: Your book launch flopped – but your writing isn't the problem. It's the invisible marketing gaps killing sales. What if one tweak changed everything? 📈  
  #BookMarketing #AuthorStruggles #IndieAuthor
- **CTA**: DM "Tweak" for a free audit.

### Post 2
- **POST TYPE**: Story
- **VISUAL NOTE**: Before-and-after split image: left side sad author with zero sales graph, right side celebrating with sales spike chart.
- **CAPTION**: Sarah's debut novel sat on shelves for months. Zero buzz. We stepped in with targeted ads + organic hooks. Result? 5K sales in 30 days. Her story is your blueprint. Who's next? 📖✨  
  #BookLaunch #AuthorSuccess #MarketingWins
- **CTA**: Comment "Sarah" to get her strategy PDF.

### Post 3
- **POST TYPE**: Behind-the-Scenes
- **VISUAL NOTE**: Candid photo of team brainstorming around a whiteboard covered in book cover mockups and ad ideas.
- **CAPTION**: Inside our war room: Turning raw manuscripts into bestseller machines. No fluff – just data-driven hooks that convert readers. What's brewing for your book? 🔍  
  #BehindTheScenes #BookMarketingAgency #AuthorLife
- **CTA**: Tag a writer who needs this.

### Post 4
- **POST TYPE**: Quote
- **VISUAL NOTE**: Elegant minimalist graphic with gold text quote on a open book background.
- **CAPTION**: "Marketing isn't optional for authors – it's oxygen." – Crimson Leaf Team  
  Breathe life into your sales. 💨  
  #AuthorQuotes #BookPromo #WriteToSell
- **CTA**: Save this for your next launch.

### Post 5
- **POST TYPE**: Review Amplification
- **VISUAL NOTE**: Screenshot of 5-star client review with glowing star emojis and book cover inset.
- **CAPTION**: "Crimson Leaf turned my indie book into a chart-topper. 10/10." – Indie Author Jane D.  
  Don't take our word – hear from the wins. Your review could be next. ⭐⭐⭐⭐⭐  
  #BookReviews #AuthorTestimonials #MarketingMagic
- **CTA**: Share your launch story below.

### Post 6
- **POST TYPE**: Hook
- **VISUAL NOTE**: Dramatic close-up of a book cover exploding into social media icons and sales graphs.
- **CAPTION**: 90% of books fail to sell 100 copies. Yours doesn't have to. The secret? Platforms you’re ignoring. Ready to unlock them? 🔥  
  #BookSales #IndiePublishing #AuthorGrowth
- **CTA**: Like if you're ready to scale.

### Post 7
- **POST TYPE**: Story
- **VISUAL NOTE**: Carousel of client journey: manuscript photo, ad mockup, sales dashboard.
- **CAPTION**: From zero pre-orders to sold-out launch week. Mike's thriller needed buzz – we delivered with Reels + email funnels. Plot twist: Your genre is next. 📚  
  #SuccessStory #BookMarketingTips #ThrillerAuthor
- **CTA**: Swipe up for case study link.

### Post 8
- **POST TYPE**: Behind-the-Scenes
- **VISUAL NOTE**: Time-lapse video still of designer creating a viral Reel thumbnail for a romance novel.
- **CAPTION**: Crafting the hook that stops scrolls dead. Our secret sauce for book Reels: 3-second reader magnets. Peek behind the curtain. 🎥  
  #BTS #ReelsMagic #BookPromo
- **CTA**: Follow for more hacks.

### Post 9
- **POST TYPE**: Quote
- **VISUAL NOTE**: Inspirational image of author typing at desk with overlay quote in typewriter font.
- **CAPTION**: "Great books need great marketing – or they stay hidden gems." – Bestseller Whisperer  
  Polish yours today. ✍️  
  #WritingQuotes #AuthorJourney #PublishSmart
- **CTA**: Repost if this hits home.

### Post 10
- **POST TYPE**: CTA
- **VISUAL NOTE**: Clean call-to-action graphic with button-style "Book Free Call" over agency logo and book stack.
- **CAPTION**: Tired of guessing on book promo? Get our proven playbook – tailored to your genre. Spots filling fast. ⏰  
  #BookMarketing #AuthorHelp #LaunchReady
- **CTA**: Link in bio to schedule.

## TIKTOK / REELS (5 concepts)

### Concept 1
- **HOOK (first 3 seconds)**: On-screen text: "Book not selling? Blame this."
- **VIDEO CONCEPT**: Quick cuts: Show "bad" ad (boring book cover), swipe to "good" (hooky Reel with dramatic music), end with sales graph spike. Voiceover: "One platform switch = 300% sales boost."
- **CTA**: "DM 'Boost' for your free Reel template!"

### Concept 2
- **HOOK (first 3 seconds)**: Spoken: "Authors: Stop this mistake NOW."
- **VIDEO CONCEPT**: Actor as frustrated author staring at blank sales page, then "transformation" dance to upbeat track showing social icons exploding, fake sales notifications popping up.
- **CTA**: "Comment your sales number – we'll audit it!"

### Concept 3
- **HOOK (first 3 seconds)**: On-screen: "Hidden book marketing hack."
- **VIDEO CONCEPT**: Split-screen demo: Left = scrolling past boring post; right = engaging story Reel that "hooks" viewer (you reacting excitedly). Text overlays with tips.
- **CTA**: "Save & follow for weekly hacks!"

### Concept 4
- **HOOK (first 3 seconds)**: Spoken: "Your launch failed because..."
- **VIDEO CONCEPT**: Fast-paced list: 3 common errors (no email list, weak cover, ignored TikTok) with funny fails, then "fix" with our agency clips and client testimonial snippet.
- **CTA**: "Link in bio for launch checklist!"

### Concept 5
- **HOOK (first 3 seconds)**: On-screen text: "Bestseller in 30 days? Yes."
- **VIDEO CONCEPT**: Client testimonial montage with before/after metrics, trending sound, ending with agency team high-five and book flying off shelves animation.
- **CTA**: "Tag an author who needs this!"

## LINKEDIN (5 posts)

### Post 1
- **HEADLINE**: Most authors launch books like this – and watch sales flatline.
- **BODY**:  
  You pour years into writing, only for launch day to deliver crickets. The issue? Treating marketing as an afterthought.  

  Data shows 80% of book sales come from targeted digital channels – yet most authors post sporadically without strategy.  

  At Crimson Leaf, we map genre-specific funnels: TikTok for thrillers, LinkedIn for non-fiction pros. One client saw 4x ROI in week one.  

  Value first: Audit your current plan against our playbook.  
- **CTA**: Connect and message "Audit" for your free review.

### Post 2
- **HEADLINE**: Ignore Reels at your book's peril.
- **BODY**:  
  Short-form video drives 70% of book discovery for indie authors – but crafting hooks that convert? That's the gap.  

  We've engineered 15-second scripts turning scrolls into sales. Fantasy authors: Epic trailers. Memoirs: Raw stories.  

  Result? Clients averaging 2K pre-orders from organic reach alone. No paid ads required initially.  

  Professional edge: Share your genre; we'll send a custom hook template.  
- **CTA**: Comment your book genre below.

### Post 3
- **HEADLINE**: Email lists aren't dead – they're your bestseller lifeline.
- **BODY**:  
  Authors chasing algorithms forget: Owned audiences outperform rented ones every time.  

  Build a launch list with value-packed lead magnets (genre guides, beta reader tips). We automate it for 30% open rates.  

  Case: Non-fiction client grew from 0 to 10K subs, converting 12% to sales. Scalable for any author.  

  Start smart: Claim our 7-day list-building blueprint.  
- **CTA**: Visit crimsonleafmarketing.com/list for instant access.

### Post 4
- **HEADLINE**: Genre marketing mismatches kill launches.
- **BODY**:  
  Romance thrives on TikTok drama; business books need LinkedIn thought leadership. Wrong channel = wasted budget.  

  Our agency segments by reader psychographics, optimizing ad copy and visuals for peak engagement.  

  Proof: Romance series hit #1 with Reels alone; exec memoir gained podcast invites via threads.  

  Tailor yours: Free genre strategy session available.  
- **CTA**: Book via Calendly link in comments.

### Post 5
- **HEADLINE**: Scale book sales without burning out.
- **BODY**:  
  Solo authors juggle writing + promo = burnout. Delegate to pros who live in book metrics.  

  We handle full-stack: Content packs, ad management, analytics. Clients report 5x time savings.  

  Long-term: Recurring revenue from series funnels. Sustainable growth for your author business.  

  Next step: Benchmark your metrics against ours.  
- **CTA**: DM "Scale" to compare data.

## TWITTER/X THREAD (1 thread, 9 tweets)

- **Tweet 1**: Your book launch bombed. Not the plot – the promo. 7 fixes that turn flops into bestsellers. Thread 👇 #BookMarketing #IndieAuthor

- **Tweet 2**: Fix 1: Ditch generic posts. Hook with reader pain: "Stuck in a dead-end job?" for thrillers. Grabs 3x engagement.

- **Tweet 3**: Fix 2: TikTok > Amazon ads early. 15-sec trailers = viral pre-orders. We hit 50K views for a debut romance.

- **Tweet 4**: Fix 3: Build email NOW. Free chapter magnet. 20% conversion beats social roulette.

- **Tweet 5**: Fix 4: Genre-match visuals. Cozy mystery? Pastel covers. Sci-fi? Neon grids. Mismatch = scroll-away.

- **Tweet 6**: Fix 5: Review amplification. Turn 5-stars into Reels. Social proof sells 40% faster.

- **Tweet 7**: Fix 6: Thread launches. Like this one. Builds authority + backlinks to your site.

- **Tweet 8**: Fix 7: Measure micro-wins. Track hook rates, not just sales. Pivot weekly.

- **Final tweet**: Implement one today – watch sales climb. Need the full playbook? Reply "Playbook" or DM. Let's launch right. 🚀 #AuthorTips @CrimsonLeafMktg