## INSTAGRAM (10 posts)

### Post 1
- **POST TYPE:** Hook  
- **VISUAL NOTE:** Bold graphic with a question overlay on a stack of unsold books fading into a bestseller list.  
- **CAPTION:** Ever wonder why your book has 50 reviews but zero sales momentum? It's not the writing—it's the marketing blind spots. 🚀  
  #BookMarketing #IndieAuthor #AuthorTips  
- **CTA:** Comment your biggest sales hurdle below.

### Post 2
- **POST TYPE:** Story  
- **VISUAL NOTE:** Carousel of before/after book covers with sales graph spiking upward.  
- **CAPTION:** One indie author sent us a cover that screamed "self-published." We redesigned it. Result? Sales tripled in 30 days. Here's the transformation... [swipe] 📈  
  #BookCoverDesign #AuthorJourney #MarketingWins  
- **CTA:** DM "COVER" for a free audit.

### Post 3
- **POST TYPE:** Behind-the-Scenes  
- **VISUAL NOTE:** Photo of team brainstorming around a whiteboard covered in book promo ideas.  
- **CAPTION:** Inside our war room: Turning "meh" book pitches into viral hooks. No fluff, just strategies that sell. What's your book's killer hook? 👀  
  #BehindTheScenes #BookMarketingAgency #CreativeTeam  
- **CTA:** Tag a friend who needs this.

### Post 4
- **POST TYPE:** Quote  
- **VISUAL NOTE:** Elegant quote graphic on a minimalist bookshelf background.  
- **CAPTION:** "Marketing isn't selling your book—it's making readers realize they need it." – Our mantra at Crimson Leaf. 💡  
  #AuthorQuotes #BookMarketingTips #IndiePublishing  
- **CTA:** Save this for your next promo push.

### Post 5
- **POST TYPE:** CTA  
- **VISUAL NOTE:** Eye-catching button graphic saying "Book Your Free Strategy Call" over a laptop with book analytics.  
- **CAPTION:** Stop guessing on Amazon ads. Get a custom 7-day launch plan tailored to your genre. Limited spots this week. ⏰  
  #BookLaunch #AmazonAds #AuthorGrowth  
- **CTA:** Link in bio to claim your slot.

### Post 6
- **POST TYPE:** Review Amplification  
- **VISUAL NOTE:** Screenshot of a 5-star review with animated stars exploding around it.  
- **CAPTION:** "Crimson Leaf turned my debut into a bestseller. 10/10." – Sarah K., Fantasy Author. We amplify voices like yours. 🌟  
  #BookReviews #TestimonialTuesday #SuccessStories  
- **CTA:** Share your review in comments.

### Post 7
- **POST TYPE:** Hook  
- **VISUAL NOTE:** Split-image: Sad author at desk vs. celebrating with champagne and sales notifications.  
- **CAPTION:** 90% of books flop not because of quality, but zero visibility. Fix that today. Which platform are you ignoring? 📱  
  #BookVisibility #MarketingHack #WriteToPublish  
- **CTA:** Reply with your platform.

### Post 8
- **POST TYPE:** Story  
- **VISUAL NOTE:** Time-lapse video still of a TikTok going viral for a book promo.  
- **CAPTION:** From 0 to 10K views: How we scripted one Reel's hook to skyrocket pre-orders. The secret? First 3 seconds. Watch and learn... ▶️  
  #ReelHacks #BookTok #ViralMarketing  
- **CTA:** DM "REEL" for the script template.

### Post 9
- **POST TYPE:** Behind-the-Scenes  
- **VISUAL NOTE:** Close-up of analytics dashboard showing ROI from a recent campaign.  
- **CAPTION:** Peeking at our dashboard: $5K ad spend → 500 sales. Data doesn't lie—want these numbers for your book? 🔍  
  #Analytics #BookAds #ROILife  
- **CTA:** Follow for weekly breakdowns.

### Post 10
- **POST TYPE:** Quote  
- **VISUAL NOTE:** Inspirational graphic with typewriter and rising graph.  
- **CAPTION:** "Great books deserve great marketing." Ready to prove it? ✍️  
  #AuthorMotivation #PublishingTips #CrimsonLeaf  
- **CTA:** Link in bio for free checklist.

## TIKTOK / REELS (5 concepts)

### Concept 1
- **HOOK (first 3 seconds):** "Your book’s invisible? Watch this."  
- **VIDEO CONCEPT:** Quick cuts: Dull book cover → redesigned → sales graph spikes; text overlays with "Blind spot #1: Cover"; end with author high-fiving.  
- **CTA:** "DM 'COVER' for your free fix!"

### Concept 2
- **HOOK (first 3 seconds):** "Amazon ad fail? Here's the hack."  
- **VIDEO CONCEPT:** Me (Zara) acting out bad ad copy, then "good" version; screen recordings of bids dropping costs 40%; upbeat music builds to reveal.  
- **CTA:** "Comment 'ADS' for the formula."

### Concept 3
- **HOOK (first 3 seconds):** "BookTok secret no one tells you."  
- **VIDEO CONCEPT:** Demo scripting a 15-sec hook; film fake reader reaction going viral; stats pop up: +300% engagement.  
- **CTA:** "Save & follow for more!"

### Concept 4
- **HOOK (first 3 seconds):** "Indie authors: Stop this mistake."  
- **VIDEO CONCEPT:** List 3 no-nos (e.g., generic blurbs) with dramatic zooms; fix each with swipe transitions; end with "before/after sales."  
- **CTA:** "Tag an author friend!"

### Concept 5
- **HOOK (first 3 seconds):** "Launch like a bestseller."  
- **VIDEO CONCEPT:** Day-in-life of a launch: Planning board → promo clips → sales ping; text timeline; triumphant music.  
- **CTA:** "Link in bio for your plan."

## LINKEDIN (5 posts)

### Post 1
- **HEADLINE:** Indie authors: Your launch is failing before it starts—here's why.  
- **BODY:** Most book launches treat marketing as an afterthought. Result? Books buried in algorithms.  
  We've audited 200+ campaigns: 80% miss the pre-launch hook. Build buzz 60 days out with targeted email sequences and teaser content.  
  One client saw 2x pre-orders by teasing chapters on LinkedIn groups.  
  Value first: Focus on reader pain points, not your book.  
- **CTA:** Connect and message "AUDIT" for a free launch checklist.

### Post 2
- **HEADLINE:** Amazon ads ROI under 2x? This one tweak changes everything.  
- **BODY:** Authors pour cash into ads without keyword granularity. Broad match = wasted spend.  
  Narrow to long-tail phrases like "cozy mystery for book clubs." Our campaigns average 4.7x ROI.  
  Layer with A+ content for 20% lift. Track with proper UTM tagging.  
  Professional tip: Test 5 creatives weekly, kill losers Day 3.  
- **CTA:** Comment your ad spend for personalized advice.

### Post 3
- **HEADLINE:** Book covers that convert: Data from 500 redesigns.  
- **BODY:** Generic covers blend in; custom ones stand out 300% more in thumbnails.  
  Heatmap analysis shows high-contrast titles boost clicks 45%.  
  We A/B tested fantasy genres: Gold foil edges increased sales 28%.  
  Don't DIY—invest in pros who know genre tropes.  
- **CTA:** Share this post to reach fellow authors.

### Post 4
- **HEADLINE:** TikTok for books: From 0 to 50K views in 7 days.  
- **BODY:** Short-form video is non-negotiable for Gen Z readers. Hook in 3 seconds or lose them.  
  Script formula: Problem → Agitate → Your book's solution. One romance author hit #BookTok trends.  
  Cross-post to Reels/Shorts for 3x reach. Analytics: 15% conversion to sales.  
  Scale with UGC from ARC readers.  
- **CTA:** Follow for video templates.

### Post 5
- **HEADLINE:** Scale your backlist: The passive income playbook.  
- **BODY:** Frontlist launches steal focus, but backlist compounds wealth.  
  Bundle series with promo stacks; refresh blurbs quarterly. Clients see 40% revenue from "old" books.  
  Use KDP Select for borrows → reads → buys.  
  Pro move: Email nurture sequences for repeat buyers.  
- **CTA:** DM "BACKLIST" for the playbook PDF.

## TWITTER/X THREAD (1 thread, 9 tweets)

- **Tweet 1:** Authors: 95% of books sell <100 copies lifetime. Yours won't—if you skip this. Thread: 8 marketing blind spots. 1/9  
- **Tweet 2:** Blind spot #1: No pre-launch buzz. Start 90 days early. Tease hooks on TikTok. Result: 3x day-1 sales. 2/9  
- **Tweet 3:** #2: Ignoring covers. Thumbnails = 70% of clicks. Test 3 versions. Heatmaps don't lie. 3/9  
- **Tweet 4:** #3: Broad Amazon keywords. Go long-tail: "vegan cookbook for beginners 2024." Cut spend 50%. 4/9  
- **Tweet 5:** #4: Zero email list. ARC readers = free promo army. Aim for 1K subs pre-launch. 5/9  
- **Tweet 6:** #5: One-platform focus. TikTok + IG + LinkedIn = 5x reach. Cross-pollinate. 6/9  
- **Tweet 7:** #6: Bland blurbs. Agitate pain first: "Tired of cliffhangers?" Then solve. 7/9  
- **Tweet 8:** #7: No A/B testing. Kill ads Day 2 if CTR <1%. Data wins. 8/9  
- **Tweet 9:** Fix these → bestseller trajectory. DM "BLINDSPOTS" at Crimson Leaf for your custom audit. Let's sell books. 🚀 9/9