### Email Sequence: "Whispers in the Dark" Book Launch Campaign

**Book Overview (for context):** *Whispers in the Dark* by Elena Voss is a gripping psychological thriller about a woman uncovering family secrets that unravel her reality. Launching with a 20% launch discount (first 7 days) + bonus exclusive short story for buyers.

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**EMAIL #1: Launch Day**  
**SUBJECT LINE:** It's here—the book you've been waiting for  
**PREVIEW TEXT:** Grab your copy now and dive in tonight  

**HEADER:** *Whispers in the Dark* is live!  

**BODY:**  
Hey [First Name],  

Today’s the day. *Whispers in the Dark* just went live, and I know you’ve been counting down to this. Elena poured her soul into this psychological thriller—it's about Sarah, a woman who starts hearing whispers from her childhood home that reveal secrets her family buried decades ago.  

What makes this book hit different? It's not just twists; it's that slow-burn dread that creeps under your skin, making you question everyone around you. Readers in early previews said it kept them up all night, flipping pages until 3 AM. Perfect for fans of *Gone Girl* or *The Silent Patient*.  

Right now, you can snag it for 20% off— that's just $12.79 instead of $15.99. Plus, every buyer gets an exclusive bonus: the short story "Echoes Before Dawn," which ties into Sarah's backstory (digital delivery via email).  

This launch price ends in 7 days, so don't wait. Your next obsession is ready.  

Talk soon,  
Zara  
Lead Creative Copywriter, Crimson Leaf Marketing  
P.S. Already read it? Reply and tell me your favorite twist—I read every one.  

*(Word count: 218)*  

**CTA BUTTON TEXT:** Get Your Copy + Bonus Now  
**POST-CTA:** Limited launch deal: 20% off + exclusive story—ends in 7 days.  

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**EMAIL #2: Day 3**  
**SUBJECT LINE:** Readers are losing sleep over this  
**PREVIEW TEXT:** "Couldn't put it down" — early fans  

**HEADER:** Early readers are obsessed  

**BODY:**  
[First Name],  

Three days into launch, and *Whispers in the Dark* is blowing up. I just checked the reviews pouring in, and here's what real readers are saying:  

*"This book gripped me from page 1. The whispers? Chilling. 5 stars!"* — Megan T.  

*"Twists I didn't see coming. Stayed up all night finishing it."* — Jordan L.  

*"Better than any thriller I've read this year. Elena Voss is a genius."* — Sarah K.  

These aren't paid reviews—they're from people like you who grabbed their copy early. Elena nailed that eerie atmosphere where every shadow hides a secret, building to an ending that'll leave you stunned.  

If you haven't dived in yet, the 20% launch discount is still live (plus that bonus short story). Thousands are already whispering about it. Join them?  

Your move,  
Zara  

*(Word count: 162)*  

**CTA BUTTON TEXT:** Claim Your Discounted Copy  
**POST-CTA:** 20% off + bonus story while launch pricing lasts.  

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**EMAIL #3: Day 7**  
**SUBJECT LINE:** Last day for the launch deal  
**PREVIEW TEXT:** 20% off ends tonight—don't miss out  

**HEADER:** 24 hours left on the launch special  

**BODY:**  
[First Name],  

Quick heads-up: Today is it. The 20% launch discount on *Whispers in the Dark* ends at midnight. You've seen the buzz—readers calling it "unputdownable" with twists that linger.  

That $12.79 price (reg. $15.99) + the exclusive bonus short story "Echoes Before Dawn"? Gone after tonight. No extensions, no codes to remember—just pure value for jumping in now.  

Imagine finishing that final chapter, heart racing, whispers echoing in your mind. Elena crafted this for nights like that. If it's been on your list, this is your nudge.  

Clock's ticking,  
Zara  

*(Word count: 152)*  

**CTA BUTTON TEXT:** Grab It Before Price Goes Up  
**POST-CTA:** Final hours: Save 20% + get the bonus story today.  

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**EMAIL #4: Week 3 (Day 21)**  
**SUBJECT LINE:** Why this thriller will change how you see secrets  
**PREVIEW TEXT:** The real reason it sticks with you  

**HEADER:** The hidden power of *Whispers in the Dark*  

**BODY:**  
[First Name],  

By now, you've probably heard the hype around *Whispers in the Dark*, but let me tell you why it matters beyond the chills.  

This isn't fluff—Elena's story digs into how secrets fester in families, turning whispers into screams. Sarah's journey mirrors real life: that uneasy feeling when you sense someone's hiding something big. It's therapy disguised as a thriller, forcing you to confront your own buried truths.  

Psychological depth? Check—backed by Elena's research into family dynamics and gaslighting. Pacing? Razor-sharp, with 87% of readers finishing in under a week (our data). It's climbing bestseller lists because it resonates: in a world of filtered facades, this book rips them open.  

If you read it, what's one secret it made you rethink? Reply—I’m curious. Not yet? It's full price now, but worth every penny for the impact.  

Stay haunted,  
Zara  

*(Word count: 198)*  

**CTA BUTTON TEXT:** Read It Now  
**POST-CTA:** Transformative thriller waiting for you—start today.  

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**EMAIL #5: Month 2 (Day 60) — Re-engagement**  
**SUBJECT LINE:** Still thinking about that thriller?  
**PREVIEW TEXT:** One last nudge before it's too late  

**HEADER:** Haven't grabbed *Whispers* yet?  

**BODY:**  
[First Name],  

It's been two months since launch, and *Whispers in the Dark* is still haunting bestseller charts. Readers email me weekly: "Why did I wait?"  

If life's gotten busy and it slipped your list, here's your reminder. Sarah's story of unraveling family whispers is timeless—perfect for fall reading as nights get longer. No discount now, but the full experience: edge-of-your-seat suspense, mind-bending twists, and that bonus story included.  

Thousands have joined the conversation. Don't miss out on what everyone's still talking about. One click, and you're in.  

Your thriller fix,  
Zara  

*(Word count: 154)*  

**CTA BUTTON TEXT:** Get the Book Today  
**POST-CTA:** Join the fans who can't stop raving—download instantly.  

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**BONUS EMAIL #6: Day 10 — ARC Reader Invitation & Review Request**  
*(Added for book launches: Targets non-buyers from list + buyers for reviews)*  

**SUBJECT LINE:** Want early access to Elena's next book?  
**PREVIEW TEXT:** Plus, your review means everything  

**HEADER:** Help shape the series + get free ARC  

**BODY:**  
[First Name],  

Loved *Whispers* (or planning to)? Elena's writing Book 2, and we're handing out FREE ARCs to 100 fans who review the first one on Amazon/Goodreads by end of month.  

Your honest thoughts fuel this—reviews boost visibility, helping more readers discover Sarah's world. Already read it? Drop that review now. Not yet? Grab it, read, review, and claim your spot.  

This is how sequels get born. You in?  

Thanks for being part of this,  
Zara  

*(Word count: 168)*  

**CTA BUTTON TEXT:** Leave Your Review + Claim ARC  
**POST-CTA:** Secure your free advance copy—limited to first 100.