## INSTAGRAM (10 posts)

### Post 1
- **POST TYPE:** Hook  
- **VISUAL NOTE:** Bold graphic with a question overlay on a stack of bestsellers, dramatic lighting.  
- **CAPTION:** Ever wondered why your book launch fizzled while others skyrocket? It's not the writing—it's the marketing. 🔥 We turn hidden gems into Amazon chart-toppers. #BookMarketing #AuthorLife #IndieAuthor  
- **CTA:** DM "LAUNCH" for a free audit.

### Post 2
- **POST TYPE:** Story  
- **VISUAL NOTE:** Carousel of before/after book covers with sales graphs spiking upward.  
- **CAPTION:** One author's manuscript sat unread for months. We redesigned the cover, ran targeted ads, and built buzz—result? 5-figure sales in week one. 📈 Your story deserves the spotlight. Slide for proof. #BookLaunch #SelfPublishing  
- **CTA:** Comment your biggest launch fear.

### Post 3
- **POST TYPE:** Behind-the-Scenes  
- **VISUAL NOTE:** Team photo in a creative office, whiteboarding campaign ideas with coffee mugs everywhere.  
- **CAPTION:** Brainstorming your next viral book promo at 9 AM. From TikTok hooks to email funnels, our squad obsesses over what sells books. What's your genre? Let's chat. ☕ #BehindTheScenes #MarketingAgency  
- **CTA:** Tag a writer friend who needs this.

### Post 4
- **POST TYPE:** Quote  
- **VISUAL NOTE:** Elegant quote graphic on a minimalist bookshelf background, gold text.  
- **CAPTION:** "Marketing isn't optional—it's the bridge from page to bestseller." – Zara, Crimson Leaf. Stop writing in silence. 🚀 #AuthorQuotes #BookMarketingTips  
- **CTA:** Save this for your next launch.

### Post 5
- **POST TYPE:** CTA  
- **VISUAL NOTE:** Eye-catching button graphic saying "Book Your Free Strategy Call" over a success roadmap infographic.  
- **CAPTION:** Tired of guessing on ads and promos? Get our proven book launch blueprint—tailored to your niche. No fluff, just results. 💥 #IndieAuthors #BookPromo  
- **CTA:** Link in bio to claim your call.

### Post 6
- **POST TYPE:** Review Amplification  
- **VISUAL NOTE:** Screenshot of a 5-star review with animated stars exploding around it.  
- **CAPTION:** "Crimson Leaf took my debut from zero to 10K sales. Game-changer!" – Indie Author Jane D. Your readers are waiting. We amplify voices like hers every day. ⭐⭐⭐⭐⭐ #AuthorTestimonial #BookSuccess  
- **CTA:** Share your sales goal below.

### Post 7
- **POST TYPE:** Hook  
- **VISUAL NOTE:** Split-image: sad author alone vs. celebrating with sales confetti.  
- **CAPTION:** 90% of books fail to sell 100 copies. Don't be that stat. Our agency crafts launches that convert readers into superfans. 📚💰 #BookMarketing #WriterCommunity  
- **CTA:** Reply "YES" if you're ready to scale.

### Post 8
- **POST TYPE:** Story  
- **VISUAL NOTE:** Time-lapse video still of a book climbing Amazon ranks.  
- **CAPTION:** Romance author: Crickets pre-launch. Post-Crimson Leaf: #1 in category. We handle ads, ARCs, and social storms so you write the sequel. ❤️ #RomanceAuthors #SelfPub  
- **CTA:** DM for case study PDF.

### Post 9
- **POST TYPE:** Behind-the-Scenes  
- **VISUAL NOTE:** Close-up of analytics dashboard on laptop, green arrows everywhere.  
- **CAPTION:** Peeking at a client's live campaign: 300% ROI already. Data-driven magic for authors who hate math. 🔍 #MarketingHacks #BookAgency  
- **CTA:** Follow for weekly tips.

### Post 10
- **POST TYPE:** Quote  
- **VISUAL NOTE:** Inspirational image of an open book under spotlight, overlaid quote.  
- **CAPTION:** "Great books need ruthless marketing." – Us. Ready to unleash yours? 🌟 #MotivationMonday #AuthorJourney  
- **CTA:** Link in bio for free checklist.

## TIKTOK / REELS (5 concepts)

### Concept 1
- **HOOK (first 3 seconds):** "Your book isn't selling? Watch this."  
- **VIDEO CONCEPT:** Quick cuts: Dull cover → redesigned stunner; empty sales graph → skyrocketing line; author frowning → dancing with sales notification. Upbeat music, text overlays with stats.  
- **CTA:** "DM 'FIX' for your free cover audit!"

### Concept 2
- **HOOK (first 3 seconds):** "Indie authors: Stop this mistake NOW."  
- **VIDEO CONCEPT:** Me (Zara) pointing at camera, listing 3 no-nos (bad blurbs, no ads, ignoring TikTok) with dramatic zooms and red X's, then green checks for our fixes. End with client testimonial clip.  
- **CTA:** "Comment your biggest struggle!"

### Concept 3
- **HOOK (first 3 seconds):** "From 0 to bestseller in 30 days?"  
- **VIDEO CONCEPT:** Screen recording of Amazon rank dropping, interspersed with our team's "magic" (ad setup, email blast, social posts). Fast-paced, trending sound.  
- **CTA:** "Link in bio for strategy sesh."

### Concept 4
- **HOOK (first 3 seconds):** "Writers hate marketing. We don't."  
- **VIDEO CONCEPT:** Split-screen: Author writing peacefully while we "battle" with promo tools (graphics, ads). Ends with sales explosion effect. Humorous filters.  
- **CTA:** "Tag your author bestie!"

### Concept 5
- **HOOK (first 3 seconds):** "Secret to viral book TikToks?"  
- **VIDEO CONCEPT:** Demo 3 hooks (question, stat, pain point) with example book clips going viral on screen. I act them out, overlay real client virality proof.  
- **CTA:** "Save & follow for more hacks!"

## LINKEDIN (5 posts)

### Post 1
- **HEADLINE:** Most indie authors launch blind—here's why 95% flop.  
- **BODY:**  
You've poured your soul into the manuscript. Revisions done, beta readers raving. Launch day arrives... and sales trickle.  

The culprit? No marketing roadmap. Platforms like Amazon reward visibility, not just quality. Without targeted ads, ARC teams, or email lists, even gems gather dust.  

At Crimson Leaf Marketing, we map launches that hit #1 categories. One client: Fantasy debut, zero buzz to 20K sales via precision promos.  

Value comes from strategy—yours starts with auditing your funnel.  
- **CTA:** Connect and message "AUDIT" for a 15-min review.

### Post 2
- **HEADLINE:** Book ads fail because authors treat them like billboards.  
- **BODY:**  
Ads aren't spray-and-pray. They're scalpels: Target genre superfans, test hooks, scale winners.  

Our data? Thriller authors see 4x ROI when we A/B blurb creatives against competitor winners.  

Skip the guesswork. Build funnels that nurture from ad click to review.  

Professionals outsource this—free up time for Book 2.  
- **CTA:** Download our ad checklist via DM.

### Post 3
- **HEADLINE:** Your blurb repels 80% of browsers—fix it in 5 steps.  
- **BODY:**  
Blurb psychology: Hook pain, agitate, solve. Most authors info-dump plot.  

Step 1: One-sentence stakes. Step 2: Hero flaw. We A/B tested 50+—conversions jump 300%.  

Nonfiction? Promise transformation. Fiction? Crave immersion.  

Elevate yours before launch. Results compound.  
- **CTA:** Reply with your blurb for quick feedback.

### Post 4
- **HEADLINE:** Email lists: The silent bestseller killer authors ignore.  
- **BODY:**  
One nurtured list beats 10K cold followers. Authors launch to crickets without pre-warming.  

Build via lead magnets (chapter 1 freebie), then sequence launches. Our campaigns hit 40% open rates.  

Case: Memoir author, 2K subs → 15K launch week sales.  

Scale yours systematically.  
- **CTA:** Join our free webinar—link in comments.

### Post 5
- **HEADLINE:** TikTok turned my client's book into a 7-figure series.  
- **BODY:**  
Short-form video owns discovery. Authors scroll past potential without hooks.  

We script 15-sec pains-to-gains: "Hated my launch? Watch." Virality snowballs to Amazon spikes.  

Proof: YA series, 1M views → sustained ranks.  

Authors: Own the algorithm. We blueprint it.  
- **CTA:** Message "TIKTOK" for a custom hook template.

## TWITTER/X THREAD (1 thread, 9 tweets)

- **Tweet 1:** Authors: Your book is ready. But is your launch? 92% of indies sell <100 copies. Here's the 8-step fix that 10x'd our clients. Thread 👇 #BookTwitter #WritingCommunity

- **Tweet 2:** Step 1: Nail the cover. It's your #1 ad. Test 3 versions on pickfu.com. Our thriller client: +450% clicks post-redesign.

- **Tweet 3:** Step 2: Blurb that hooks. "He thought he escaped... until" > plot dump. A/B on FB ads. Conversions explode.

- **Tweet 4:** Step 3: ARC army. 50 reviewers via BookSirens. Launch day momentum = algorithm love.

- **Tweet 5:** Step 4: Email list first. Free chapter magnet on storyoriginapp. Nurture > blast.

- **Tweet 6:** Step 5: Paid ads Day -7. Amazon/FB, genre-targeted. Scale winners only. ROI rule: 3x minimum.

- **Tweet 7:** Step 6: Social storm. TikTok hooks + IG Reels. 1 viral = 1K sales.

- **Tweet 8:** Step 7: Stack promos. ENT/BSB for nonfiction, Hidden Gems for fiction. Time 'em right.

- **Tweet 9:** Final: DM "LAUNCH" to Crimson Leaf for your free personalized roadmap. Turn words into wealth. Who's in? 🚀 #IndieAuthor #BookMarketing