### Email 1: Launch Day (Send: Book release day)
**SUBJECT LINE:** Hey, "The Whispering Shadows" just dropped  
**A/B Option:** Or "You won't believe what's hiding in these pages"

**PREVIEW TEXT:** Alex Thorne's thriller is live—grab it now (42 chars)

**HEADER:** Your New Obsession: *The Whispering Shadows* by Alex Thorne

**BODY:**  
Hey [First Name],  

Remember that thriller I mentioned last month? The one with twists that kept me up until 3 AM? It's here. *The Whispering Shadows* officially launched today, and it's everything you hoped for—and more.  

Alex Thorne pulls you into a world where every shadow hides a secret. You're Sarah Kline, a journalist chasing a story that unravels your life. But as the whispers grow louder, you realize the danger is closer than you think. Heart-pounding suspense, characters you'll root for (and fear), and an ending that flips everything upside down.  

Why does this matter to you? If you love authors like Gillian Flynn or Harlan Coben, this is your next binge-read. I've already devoured it twice—once for the thrill, once for the clues I missed.  

Right now, it's at launch pricing: just $4.99 on Kindle (reg. $9.99), plus you get my exclusive bonus: "5 Thriller Tropes to Spot (And Avoid in Your Writing)" PDF—perfect if you're a writer too. This deal vanishes in 7 days.  

Don't miss slipping into those shadows today.  

Your friend,  
Zara  
Lead Creative Copywriter, Crimson Leaf Marketing  

*(Word count: 218)*

**CTA BUTTON TEXT:** Get the Book + Bonus Now  

**POST-CTA:** Instant delivery to your Kindle—start reading in seconds.

---

### Email 2: Day 3 (Send: 3 days after launch)
**SUBJECT LINE:** Readers are losing sleep over this  
**A/B Option:** "What early fans are saying about the shadows"

**PREVIEW TEXT:** "Couldn't put it down!"—real reader buzz (38 chars)

**HEADER:** What Readers Are Whispering About *The Whispering Shadows*

**BODY:**  
Hey [First Name],  

Day 3 of launch, and the reviews are pouring in. Thought you'd want to hear what real readers are saying—straight from the source.  

"Alex Thorne nailed it. Twists had me gasping—5 stars!" – Mia R., beta reader  
"I finished in one sitting. Shadows will haunt my dreams." – Jordan T., ARC fan  
"Best thriller since Gone Girl. Buy it now!" – Elena S., Amazon reviewer  

These aren't paid quotes; they're from folks like you who grabbed it early. They're raving about the pacing, the unreliable narrator, and that killer cliffhanger you won't see coming. One reader even emailed me: "Zara, how did Alex think of that plot twist?!"  

If you haven't dived in yet, you're missing the conversation everyone's having. Still at launch price with the bonus PDF.  

Join them today?  

Your friend,  
Zara  

*(Word count: 162)*

**CTA BUTTON TEXT:** Snag Your Copy Today  

**POST-CTA:** Thousands already reading—don't get left in the dark.

---

### Email 3: Day 7 (Send: 7 days after launch)
**SUBJECT LINE:** Quick heads-up: 24 hours left on this  
**A/B Option:** "Shadows deal ends tomorrow—your move?"

**PREVIEW TEXT:** Launch discount + bonus gone soon (32 chars)

**HEADER:** Last Call: *The Whispering Shadows* Launch Deal Ends Tomorrow

**BODY:**  
Hey [First Name],  

You've got exactly 24 hours left. The launch discount on *The Whispering Shadows* ($4.99 + bonus PDF) expires at midnight tomorrow. Price jumps to $9.99, and the bonus vanishes.  

Imagine this: You're deep in the plot, shadows closing in on Sarah, and bam—that twist hits. Readers are calling it "unputdownable." But if you wait, you'll pay more and miss the extras.  

No pressure, but I've seen too many regret hitting snooze on gems like this. Early buyers are already thanking me.  

This is your shot—grab it before the whispers fade.  

Your friend,  
Zara  

*(Word count: 152)*

**CTA BUTTON TEXT:** Claim Before Midnight  

**POST-CTA:** Secure the deal and bonus in one click.

---

### ARC Reader Invitation (Bonus Email: Send 2 weeks pre-launch)
**SUBJECT LINE:** Want early access to *The Whispering Shadows*?  
**A/B Option:** "Be the first to read Alex Thorne's new thriller"

**PREVIEW TEXT:** Free ARC—your honest thoughts needed (37 chars)

**HEADER:** Exclusive Invite: Read *The Whispering Shadows* Free Early

**BODY:**  
Hey [First Name],  

Alex Thorne's next thriller, *The Whispering Shadows*, drops soon. Want to read it FREE before anyone else? I'm looking for 50 sharp-eyed ARC readers like you.  

You'll get the full ebook two weeks early. In return? One honest review on Amazon/Goodreads by launch day. No fluff—just your real take on the chills, twists, and shadows that won't let go.  

Why you? Your taste in thrillers is spot-on, and feedback like yours makes books better. Spots are filling fast.  

Ready to whisper first?  

Your friend,  
Zara  

*(Word count: 158)*

**CTA BUTTON TEXT:** Claim Your Free ARC  

**POST-CTA:** Instant download—dive in today and review by [date].

---

### Email 4: Week 3 (Send: 21 days after launch)
**SUBJECT LINE:** Why *The Whispering Shadows* sticks with you  
**A/B Option:** "The one thing thrillers get wrong (and this fixes)"

**PREVIEW TEXT:** Deeper dive: why this book changes everything (41 chars)

**HEADER:** The Real Power of *The Whispering Shadows* (Beyond the Twists)

**BODY:**  
Hey [First Name],  

Three weeks post-launch, *The Whispering Shadows* is still buzzing. But let's go deeper—why this isn't just another thriller.  

You know how most books give you scares, then poof, forgotten? Alex Thorne flips that. Sarah's journey mirrors your own doubts: What if the truth you chase destroys you? It's not just plot; it's a mirror to trusting your gut in a world full of whispers (lies, gaslighting, shadows we ignore).  

Drawing from real psych studies on perception and fear, it makes you question everything. Readers email me: "It lingered for days—made me rethink my life." Perfect for thriller fans craving depth.  

If you haven't read it, this is why you should. No discount now, but the full experience awaits.  

Worth your time?  

Your friend,  
Zara  

*(Word count: 178)*

**CTA BUTTON TEXT:** Read It Now  

**POST-CTA:** Discover the shadows for yourself.

---

### Review Request (Bonus Email: Send: Day 10 after launch)
**SUBJECT LINE:** Loved (or hated) the shadows? Tell me  
**A/B Option:** "Your take on *The Whispering Shadows* matters"

**PREVIEW TEXT:** Quick review helps Alex—takes 1 min (34 chars)

**HEADER:** Quick Favor: Share Your Thoughts on *The Whispering Shadows*

**BODY:**  
Hey [First Name],  

Hope you're enjoying *The Whispering Shadows* (or plotting revenge on those twists). If you've read it, your honest review would mean the world to Alex.  

One sentence on Amazon/Goodreads skyrockets visibility—helps indie authors like him reach more readers like you. Loved the chills? Hated a character? Say it.  

Took me 60 seconds. Here's the direct links: [Amazon] [Goodreads].  

Thanks—you're the hero thrillers need.  

Your friend,  
Zara  

*(Word count: 156)*

**CTA BUTTON TEXT:** Leave Your Review  

**POST-CTA:** Your words fuel the next book.

---

### Email 5: Month 2 (Send: 60 days after launch)
**SUBJECT LINE:** Still thinking about those shadows?  
**A/B Option:** "Hey, remember *The Whispering Shadows*?"

**PREVIEW TEXT:** Revisit the thriller everyone's talking about (40 chars)

**HEADER:** Come Back to *The Whispering Shadows*—You Owe Yourself This

**BODY:**  
Hey [First Name],  

It's been two months since launch. Life got busy, I get it. But *The Whispering Shadows* is still climbing charts, and readers keep asking: "Where were you?"  

That itch for a great thriller? This scratches it perfectly. Shadows that whisper secrets, a heroine you become, twists that redefine trust. It's not gone—it's waiting for you at full price now, but worth every penny.  

No bonus this time, just pure story. If it slipped your list, slide it back up. You've got great taste—don't miss this one.  

Pick it up today?  

Your friend,  
Zara  

*(Word count: 168)*

**CTA BUTTON TEXT:** Get the Book  

**POST-CTA:** One click to escape into the shadows again.