META ADS (Facebook + Instagram)

## META AD SET 1 -- Awareness
- HEADLINE (40 chars max): Unlock Bestseller Status (22 chars)
- PRIMARY TEXT (125 chars shown, 500 chars total): Your book deserves to dominate charts. Indie authors skyrocket sales 10x with our ad mastery—no guesswork, just results. We target ravenous readers on Amazon, FB, Google. Landed 50+ #1 bestsellers last year. Ready to explode your royalties? Book your free strategy session now and see your sales surge. Don't let your masterpiece fade—claim the spotlight it craves. (298 chars)
- LINK DESCRIPTION (30 chars max): Free Strategy Call (17 chars)
- CTA BUTTON: Learn More
- TARGET: Indie authors (interests: Kindle Direct Publishing, self-publishing, book marketing, Reedsy, Written Word Media); age 25-55; US/UK/CA/AU
- VISUAL NOTE: Dynamic video of sales graph exploding upward with book covers hitting #1 badges overlayed; bright, aspirational colors

## META AD SET 2 -- Consideration
- HEADLINE (40 chars max): Authors Hit #1 With Us (21 chars)
- PRIMARY TEXT (125 chars shown, 500 chars total): "Crimson Leaf turned my $200/month book into $10k royalties!" – Sarah J., thriller author. Our data-driven ads crush competition: precise targeting, killer copy, scalable budgets. 97% client retention. See real case studies from romance to sci-fi hits. Why struggle alone? Get your custom audit + proven playbook. Message us to unlock the secrets top authors use. Your bestseller breakthrough starts here. (312 chars)
- LINK DESCRIPTION (30 chars max): See Client Wins (14 chars)
- CTA BUTTON: Get Offer
- TARGET: Self-published authors (interests: Amazon KDP, book promotion, indie author groups, Facebook Ads for authors); lookalikes of past clients; age 30-60; US/UK
- VISUAL NOTE: Carousel of 4-5 client testimonials with book covers, sales stats, and 5-star review screenshots; trust-building blues/greens

## META AD SET 3 -- Conversion / Retargeting
- HEADLINE (40 chars max): 50% Off First Campaign (22 chars)
- PRIMARY TEXT (125 chars shown, 500 chars total): You've seen the proof—now act fast. Retargeting readers who've engaged: launch your book with 50% off our elite ad package (limited 48hrs). Includes setup, copy, targeting + weekly optimization. Past clients: 300% ROI average. Spots filling—secure yours before they're gone. Click "Get Started" for instant audit + bonus launch checklist. Turn browsers into buyers today. (286 chars)
- LINK DESCRIPTION (30 chars max): Claim 50% Off Now (16 chars)
- CTA BUTTON: Shop Now
- TARGET: Website visitors + video viewers (past 7 days); interests: book ads, author marketing; custom audiences from ad sets 1-2
- VISUAL NOTE: Countdown timer graphic over urgency elements like "Limited Spots" badge, money-back guarantee icon, and exploding sales animation

GOOGLE SEARCH ADS

## GOOGLE AD GROUP 1 -- Book marketing agency
Headline 1 (30 chars): Book Marketing Agency
Headline 2 (30 chars): Hit Bestseller Status Fast
Headline 3 (30 chars): Free Strategy Call Now
Description 1 (90 chars): Skyrocket your book sales with expert FB, Google & Amazon ads. Proven for 50+ #1 hits. Start free audit today. (84 chars)
Description 2 (90 chars): Indie authors trust us for 10x royalties. Custom strategies beat DIY. Book your session & dominate charts. (85 chars)
Keywords: "book marketing agency", "book marketing services", "promote my book", "book promotion agency", "indie book marketing", "amazon book ads agency", "kdp marketing help", "self publish book promotion"

## GOOGLE AD GROUP 2 -- Amazon book ads expert
Headline 1 (30 chars): Amazon Book Ads Expert
Headline 2 (30 chars): 300% ROI Guaranteed
Headline 3 (30 chars): Launch Your Bestseller
Description 1 (90 chars): Dominate Amazon with precision targeting & ad copy that converts. Authors see sales explode—get your free plan now. (86 chars)
Description 2 (90 chars): From zero to #1: our clients prove it with testimonials. Scalable budgets, real results. Claim your audit. (82 chars)
Keywords: "amazon book ads", "kdp ads expert", "amazon ads for books", "book amazon advertising", "sponsored products books", "promote book on amazon", "kdp ppc management", "amazon ad agency books"

AMAZON ADS (if applicable -- book products)
N/A - Crimson Leaf offers services, not direct book products. Recommend Sponsored Brands for agency lead-gen landing page if Amazon Storefront active.

## AMAZON SPONSORED PRODUCT AD
N/A

## AMAZON SPONSORED BRAND AD
N/A