## INSTAGRAM (10 posts)

### Post 1
- **POST TYPE:** Hook  
- **VISUAL NOTE:** Bold graphic with a question overlay on a stack of unsold books turning into a bestseller pile.  
- **CAPTION:** Your book is gathering dust while others hit bestseller lists. Why? No one's scrolling past page one of your promo. 😩  

  We turn scrolls into sales with scroll-stopping social strategies built for authors.  

  #BookMarketing #AuthorTips #IndieAuthor  
- **CTA:** Comment your biggest marketing struggle below.

### Post 2
- **POST TYPE:** Story  
- **VISUAL NOTE:** Before-and-after chart showing a client's book sales spiking from 50 to 5K copies post-campaign.  
- **CAPTION:** Indie author Sarah launched her fantasy novel to crickets. 📉  

  Three weeks into our social blitz: 5K copies sold, ARC reviews pouring in. 📈  

  "Crimson Leaf made my dream real." – Sarah  

  Your story's next.  

  #BookLaunch #AuthorSuccess #MarketingForAuthors  
- **CTA:** DM "STORY" for a free sales audit.

### Post 3
- **POST TYPE:** Behind-the-Scenes  
- **VISUAL NOTE:** Candid photo of the team brainstorming with laptops, sticky notes, and coffee mugs around a mood board of book covers.  
- **CAPTION:** 9 AM team huddle: Mapping hooks that make authors' books impossible to ignore. ☕📝  

  No fluff. Just data-driven captions that convert lurkers to loyal readers.  

  Peek behind our process.  

  #BehindTheScenes #BookMarketingAgency #CreativeCopy  
- **CTA:** Save this for your next content brainstorm.

### Post 4
- **POST TYPE:** Quote  
- **VISUAL NOTE:** Elegant text overlay quote on a misty forest background (nod to fantasy books).  
- **CAPTION:** "Marketing isn't optional—it's your book's oxygen." – Zara, Crimson Leaf  

  Breathe life into your launch. 💨📚  

  #AuthorQuotes #BookMarketingTips #WriteToSell  
- **CTA:** Tag an author who needs this reminder.

### Post 5
- **POST TYPE:** CTA  
- **VISUAL NOTE:** Sleek button graphic saying "Book Your Free Strategy Call" over a roadmap infographic.  
- **CAPTION:** Stuck at 10 sales a month? Our social packs fix that. 🚀  

  10 viral IG posts. 5 Reels that hook. LinkedIn threads pros buy.  

  Ready to scale? Link in bio.  

  #IndiePublishing #BookPromo #MarketingStrategy  
- **CTA:** Click link in bio to grab your pack.

### Post 6
- **POST TYPE:** Review Amplification  
- **VISUAL NOTE:** Screenshot of a 5-star client review with glowing star emojis and book cover inset.  
- **CAPTION:** "Doubled my pre-orders in a week. Game-changer." – Client testimonial ⭐⭐⭐⭐⭐  

  Don't take our word—read how we boosted their romance thriller to #1 in its category. ❤️‍🔥  

  #BookReviews #AuthorMarketing #SuccessStories  
- **CTA:** Share your review dreams in comments.

### Post 7
- **POST TYPE:** Hook  
- **VISUAL NOTE:** Eye-catching stat graphic: "97% of books sell <100 copies. Beat the odds." on a red alarm background.  
- **CAPTION:** 97% of self-published books flop under 100 sales.  

  The 3%? They own social like pros. Join them. 🔥  

  #BestsellerSecrets #BookSales #AuthorHacks  
- **CTA:** Reply "STATS" for the full breakdown.

### Post 8
- **POST TYPE:** Story  
- **VISUAL NOTE:** Carousel of client's IG growth: Month 1 metrics to Month 3 explosion.  
- **CAPTION:** Mystery author's cozy mystery was invisible. 👻  

  Our Reels + IG strategy: 10K followers, steady sales stream. 🕵️‍♀️  

  Plot twist: Yours can too.  

  #CozyMystery #BookMarketing #GrowYourAudience  
- **CTA:** Swipe up for case study link.

### Post 9
- **POST TYPE:** Behind-the-Scenes  
- **VISUAL NOTE:** Time-lapse video still of crafting a Reel script on a whiteboard.  
- **CAPTION:** Crafting your next viral Reel: Hook tested on 50 scrolls. ✅  

  We A/B test everything so your book shines.  

  #ContentCreation #ReelsForAuthors #MarketingMagic  
- **CTA:** Watch full Reel and like if you're hooked.

### Post 10
- **POST TYPE:** Quote  
- **VISUAL NOTE:** Minimalist black-and-gold quote card with a quill icon.  
- **CAPTION:** "Social media isn't a lottery—it's a launchpad." – Crimson Leaf  

  Launch higher. 📖✨  

  #AuthorInspo #BookLaunchTips #MarketingMindset  
- **CTA:** Follow for weekly launchpad tips.

## TIKTOK / REELS (5 concepts)

### Concept 1
- **HOOK (first 3 seconds):** On-screen: "Your book sold 12 copies? Watch this."  
- **VIDEO CONCEPT:** Quick-cut montage of "fail" promo posts (boring covers) transforming into vibrant hooks; end with sales graph spiking; upbeat music.  
- **CTA:** "DM 'FIX' for your free hook overhaul."

### Concept 2
- **HOOK (first 3 seconds):** Spoken: "Authors: Stop posting this way." (pointing at lame caption example).  
- **VIDEO CONCEPT:** Side-by-side: Bad Reel (slow read-aloud) vs. our fast-paced story hook Reel; overlay sales stats; dance transition for fun.  
- **CTA:** "Comment your genre for custom tips."

### Concept 3
- **HOOK (first 3 seconds):** On-screen: "Bestseller in 30 days? Here's proof."  
- **VIDEO CONCEPT:** Client testimonial clip + screen recordings of IG/TikTok growth; text pops with "From 0 to 5K sales"; trending sound.  
- **CTA:** "Link in bio for your strategy call."

### Concept 4
- **HOOK (first 3 seconds):** Spoken: "97% of books flop. Be the 3%."  
- **VIDEO CONCEPT:** Rapid tips: "Hook first, emoji punch, CTA slam"; demo live on phone screen; end with agency logo reveal.  
- **CTA:** "Save & share with your author group."

### Concept 5
- **HOOK (first 3 seconds):** On-screen: "Behind our book magic."  
- **VIDEO CONCEPT:** BTS team filming a promo Reel; funny bloopers + polished final; stats overlay on real client results.  
- **CTA:** "Follow for more BTS drops."

## LINKEDIN (5 posts)

### Post 1
- **HEADLINE:** 97% of indie books sell fewer than 100 copies. Here's how to escape that trap.  
- **BODY:** Authors pour years into writing, only to watch launches fizzle. The culprit? Generic social posts that blend into feeds.  

  At Crimson Leaf Marketing, we craft platform-specific content packs that drive pre-orders and reviews. Instagram hooks that stop scrolls. LinkedIn threads that position you as an authority. TikTok/Reels that virally build buzz.  

  One client: Debut thriller author hit 5K sales in Week 1. Data-driven, not guesswork.  

  Value first: Test this hook formula tomorrow—Question + Stat + Tease your book's twist.  

- **CTA:** Connect and DM "AUDIT" for a free content gap analysis.

### Post 2
- **HEADLINE:** Your book launch deserves more than hope. It needs a social media playbook.  
- **BODY:** Publishers know: Visibility = Sales. Yet most authors treat social like an afterthought.  

  We deliver complete packs—10 IG posts, 5 Reels, LinkedIn value bombs, X threads—that scale audiences fast. Professional tone, zero fluff.  

  Result? Steady review flow, bestseller list climbs. Our fantasy author client's ARC list grew 300% month-over-month.  

  Pro tip: Always end posts with a low-friction ask. Comment, DM, link click. Momentum builds.  

- **CTA:** Visit crimsonoakmarketing.com/pack to download a sample.

### Post 3
- **HEADLINE:** Authors: Social media ROI starts with the first 3 seconds.  
- **BODY:** Attention spans are brutal. TikTok/Reels demand hooks that grip instantly.  

  Our concepts? Spoken punch + visual proof + undeniable CTA. Clients see engagement triple overnight.  

  Instagram? Post types engineered for algorithm love: Hooks, stories, BTS that humanize your brand.  

  Scale to LinkedIn for pro networks—headlines that expand, bodies that deliver tactics. One romance author landed a hybrid deal post-campaign.  

  Implement: Audit your last 5 posts. Zero hooks? Red flag.  

- **CTA:** Share your top hook fail in comments.

### Post 4
- **HEADLINE:** From invisible indie to category leader: One social pack's impact.  
- **BODY:** Case study: Cozy mystery author. Pre-campaign: 50 followers, flat sales.  

  Post-pack: IG at 2K engaged fans, Reels hitting 10K views, LinkedIn connections yielding collabs. Sales? 3K+ copies.  

  Why it works: Tailored to audience—aspiring authors craving proven playbooks. No "exciting news" hype. Just results.  

  X threads build threads of authority, one tweet at a time.  

  Your edge: Low-friction CTAs convert 3x better.  

- **CTA:** Book a 15-min call via Calendly link in bio.

### Post 5
- **HEADLINE:** Stop guessing. Social strategies for authors that actually sell books.  
- **BODY:** Marketing overwhelm kills launches. We simplify: Platform-optimized packs with visuals, captions, CTAs ready-to-post.  

  Instagram: 10 mixed post types for variety. TikTok: 5 viral concepts. LinkedIn: 5 value-deep dives. X: Momentum threads.  

  Metrics matter—our clients average 4x engagement lift. Sci-fi author's series pre-orders surged 500%.  

  Start small: One Reel hook today. Watch follows climb.  

- **CTA:** Follow for weekly pro-author tactics.

## TWITTER/X THREAD (1 thread, 10 tweets)

- **Tweet 1:** Authors: 97% of indie books die under 100 sales. The 3%? They master social hooks. Thread: Exact playbook to join them. 1/10  

- **Tweet 2:** Problem: Your promo posts scream "salesy." Readers scroll past. Solution: Hook with pain. "Your book gathering dust?" Boom—attention. 2/10  

- **Tweet 3:** Instagram rule: First line earns the read. No "Excited to share!" Questions. Stats. Teases. We craft 10 posts—hooks, stories, BTS. 3/10  

- **Tweet 4:** Reels/TikTok: 3-second rule. "Sold 12 copies? Fix this." Demo fails vs. wins. 5 concepts, viral-ready. Views explode. 4/10  

- **Tweet 5:** LinkedIn pros: Headlines click-bait free but magnetic. "Escape the 97% trap." Bodies: 3-5 paras of value. Clients land deals. 5/10  

- **Tweet 6:** X threads like this: Build momentum. One idea per tweet. End with CTA punch. Your authority? Instant. 6/10  

- **Tweet 7:** Visuals matter. Charts spiking sales. Client quotes. Mood boards. Low-friction CTAs: "DM STORY." Converts lurkers. 7/10  

- **Tweet 8:** Tone: Match authors' hustle. No fluff. Emojis for IG punch, pro for LI. Hashtags bottom-load. 8/10  

- **Tweet 9:** Proof: Fantasy author—0 buzz to 5K sales. Cozy mystery: 300% ARC growth. Your genre next. 9/10  

- **Final tweet:** Ready to launch like the 3%? Grab our full social pack. Link: crimsonleafmarketing.com/pack. DM "PACK" now. Your bestseller awaits. 🚀 #BookMarketing #IndieAuthor 10/10