## INSTAGRAM (10 posts)

### Post 1
- **POST TYPE:** Hook  
- **VISUAL NOTE:** Bold graphic with a question mark overlay on a stack of unsold books turning into a bestseller chart.  
- **CAPTION:** Ever wondered why 90% of books flop on launch day? It's not the writing—it's the marketing. 🔥 We've turned that stat upside down for 50+ authors.  
  #BookMarketing #AuthorTips #BestsellerStrategy  
- **CTA:** Comment your biggest launch fear below.

### Post 2
- **POST TYPE:** Story  
- **VISUAL NOTE:** Carousel of before/after screenshots: author's empty sales dashboard vs. spiking Amazon ranks.  
- **CAPTION:** Sarah's debut novel sat at #1,247,892. After our 30-day blitz? Top 500. No ads wasted, just targeted promo that converts readers. Her story is your blueprint. 📈 Swipe for proof.  
  #IndieAuthor #BookLaunch #MarketingWins  
- **CTA:** Save this post for your next launch.

### Post 3
- **POST TYPE:** Behind-the-Scenes  
- **VISUAL NOTE:** Team photo in a creative office, whiteboarding book promo ideas with coffee mugs everywhere.  
- **CAPTION:** Mornings at Crimson Leaf: Dissecting ARC lists, mapping TikTok trends, and plotting email funnels before noon. This is how we make your book unavoidable. ☕🧠  
  #BehindTheScenes #BookAgency #AuthorLife  
- **CTA:** Tag an author who needs this energy.

### Post 4
- **POST TYPE:** Quote  
- **VISUAL NOTE:** Elegant text overlay on a misty forest backdrop: "Marketing isn't optional—it's your book's oxygen." – Zara, Crimson Leaf.  
- **CAPTION:** "Marketing isn't optional—it's your book's oxygen."  
  Breathe life into yours with strategies that scale. 💨  
  #AuthorQuote #BookMarketingTips #WriteToPublish  
- **CTA:** Share this to your story.

### Post 5
- **POST TYPE:** CTA  
- **VISUAL NOTE:** Clean graphic with "Book Free Audit" button mockup and agency logo.  
- **CAPTION:** Your manuscript is gold. But without eyes on it? Buried treasure. Get our free 15-min launch audit today—spot gaps before they sink sales. ⛏️ Link in bio.  
  #FreeAudit #BookPromo #AuthorMarketing  
- **CTA:** Click link in bio now.

### Post 6
- **POST TYPE:** Review Amplification  
- **VISUAL NOTE:** Screenshot of 5-star Goodreads review with animated stars bursting out.  
- **CAPTION:** "Crimson Leaf took my sales from 12 to 1,200 in a month. Game-changer." – Indie Author, USA Today Bestseller. We amplify voices like yours. ⭐⭐⭐⭐⭐  
  #AuthorReviews #BestsellerMaker #BookSuccess  
- **CTA:** DM "REVIEW" for case studies.

### Post 7
- **POST TYPE:** Hook  
- **VISUAL NOTE:** Dramatic split-image: Sad author alone vs. cheering at book signing crowd.  
- **CAPTION:** Authors: Stop guessing on promo. One wrong move = zero sales. We've cracked the code for 7-figure launches. Ready to decode yours? 🔓  
  #BookLaunchTips #IndiePublishing #MarketingHacks  
- **CTA:** Reply "YES" if you're in.

### Post 8
- **POST TYPE:** Story  
- **VISUAL NOTE:** Timeline infographic showing a book's journey from manuscript to #1 Amazon.  
- **CAPTION:** From query letters to sold-out signings: One author's path with us. ARCs → Influencer buzz → 10k sales. Your turn? 📖➡️💰  
  #AuthorJourney #BookMarketingAgency #SuccessStory  
- **CTA:** Bookmark for inspiration.

### Post 9
- **POST TYPE:** Behind-the-Scenes  
- **VISUAL NOTE:** Quick video still of data dashboard lighting up with sales metrics.  
- **CAPTION:** Our war room: Real-time tracking of your promo ROI. No fluff, just numbers that climb. Watch sales soar. 📊⚡  
  #BTS #BookPromo #AgencyLife  
- **CTA:** Follow for more insider tips.

### Post 10
- **POST TYPE:** Quote  
- **VISUAL NOTE:** Minimalist black-and-gold text: "Sell the sizzle, not the steak—then deliver both." – Crimson Leaf Mantra.  
- **CAPTION:** "Sell the sizzle, not the steak—then deliver both."  
  Hook readers first, convert later. Our playbook makes it effortless. 🔥  
  #MarketingQuote #AuthorGrowth #PublishSmart  
- **CTA:** Comment your fave promo tactic.

## TIKTOK / REELS (5 concepts)

### Concept 1
- **HOOK (first 3 seconds):** "Your book’s gathering dust? Watch this."  
- **VIDEO CONCEPT:** Fast-cut montage: Dusty book → agency brainstorm → exploding sales graph → happy author dance. Upbeat music, text overlays with stats.  
- **CTA:** "DM 'AUDIT' for free help!"

### Concept 2
- **HOOK (first 3 seconds):** "90% of books fail. Here's why."  
- **VIDEO CONCEPT:** Me (Zara) pointing at camera, quick tips: "No buzz? No sales." Cut to client testimonials, end with transformation reveal.  
- **CTA:** "Comment your genre below!"

### Concept 3
- **HOOK (first 3 seconds):** "Steal this launch hack NOW."  
- **VIDEO CONCEPT:** Screen record of building an ARC list in 60 seconds, voiceover explaining, demo results on screen.  
- **CTA:** "Save & try tonight!"

### Concept 4
- **HOOK (first 3 seconds):** "From 0 to 5k sales. Real story."  
- **VIDEO CONCEPT:** Puppet-master style: Me moving paper cutouts of books, readers, influencers—sales counter ticks up dramatically.  
- **CTA:** "Follow for more hacks!"

### Concept 5
- **HOOK (first 3 seconds):** "Authors: This mistake kills launches."  
- **VIDEO CONCEPT:** Red X over common errors (e.g., generic ads), green checks for our fixes, end with client sales spike.  
- **CTA:** "Link in bio for audit."

## LINKEDIN (5 posts)

### Post 1
- **HEADLINE:** Indie authors: Your launch is doomed without this one metric.  
- **BODY:** Most books launch to crickets because creators chase vanity metrics—likes, follows, shares. But the real killer? Pre-launch email list size.  

  We've audited 100+ campaigns: Authors with 500+ engaged subscribers hit 5-figure sales Week 1. Under 100? Under 200 copies.  

  Build yours with targeted ARCs and nurture sequences. Our clients average 1,200% list growth in 30 days. No spam, just value.  

  Precision promo turns unknowns into bestsellers.  
- **CTA:** Message me "LIST" for a free growth checklist.

### Post 2
- **HEADLINE:** Why TikTok beats Amazon ads for fiction launches.  
- **BODY:** Amazon ads burn cash on cold traffic. TikTok? Organic virality via BookTok trends.  

  Case: Romance author went from 50 sales to 8k in 14 days with 3 Reels. Cost? Zero ad spend. Algorithm loves hooks + UGC.  

  Strategy: 15-sec story snippets + duets. We script, optimize, and track for ROI. Fiction genres thrive here—fantasy up 300%.  

  Shift budgets now for sustainable reach.  
- **CTA:** Connect and reply "TIKTOK" for templates.

### Post 3
- **HEADLINE:** Publishers: Outsource promo or watch midlist fade.  
- **BODY:** Hybrid publishing booms, but midlist titles average 1k sales. Why? In-house teams lack niche expertise.  

  We specialize: Genre-specific influencers, podcast placements, cross-promo bundles. One client: Backlist revival +25k units.  

  Data-driven: A/B test creatives, pivot on real-time analytics. Free up your team for acquisitions.  

  Scale without the headcount.  
- **CTA:** Book a 15-min strategy call via Calendly link.

### Post 4
- **HEADLINE:** The hidden cost of DIY book marketing.  
- **BODY:** Time sunk into promo = zero words written. Authors lose 6 months/year on failed tactics.  

  Our playbook: 90-day sprints yielding 10x ROI. Nonfic example: Memoir from obscurity to WSJ list via LinkedIn threads + email.  

  Focus on craft; we handle visibility. Track record: 95% client retention.  

  Invest in pros, reclaim your pen.  
- **CTA:** Comment "DIY" for a cost calculator.

### Post 5
- **HEADLINE:** Bestsellers aren't born—they're engineered.  
- **BODY:** Luck plays no role. Launches succeed via sequenced funnels: Tease → Build → Convert → Retain.  

  We've engineered 20+ Amazon #1s. Sci-fi thriller: 15k launch via ARC snowball + FB groups.  

  Adaptable to any genre/scale. Start with our audit to benchmark yours.  

  Engineering > hoping.  
- **CTA:** DM "ENGINEER" for case study PDF.

## TWITTER/X THREAD (1 thread, 9 tweets)

- **Tweet 1:** Authors: 99% of launches flop. The 1%? They master the "Snowball Effect." Thread: 8 steps to 10k+ sales. No fluff. 🧵1/9  

- **Tweet 2:** Step 1: ARC army. 100 reviewers > 1k ads. Target beta readers via Goodreads groups. Aim for 50 pre-launch buzz bombs. 2/9  

- **Tweet 3:** Step 2: Hook reel. 3-sec TikTok: "What if [pain]?" Test 5 versions. Viral = snowball start. Fantasy hit 2M views. 3/9  

- **Tweet 4:** Step 3: Email fortress. Nurture 500 subs pre-launch. Daily value, no pitch. Converts 30% to Day 1 buys. 4/9  

- **Tweet 5:** Step 4: Influencer dominoes. 10 micro-influencers (5k-20k followers) > 1 macro. Genre swaps = free promo. 5/9  

- **Tweet 6:** Step 5: Launch day blitz. Stack: AMZ deal + FB lives + podcast drops. Momentum peaks. 6/9  

- **Tweet 7:** Step 6: Review avalanche. Automate NetGalley + auto-DMs. 200+ reviews Week 1 = algo love. 7/9  

- **Tweet 8:** Step 7: Cross-promo bundles. Team with 3 similar authors. Shared audiences = sales multiplier. 8/9  

- **Tweet 9:** Final tweet: Snowball rolls. We've run this for 50+ books. Want your blueprint? DM "SNOWBALL" for free audit. Let's launch yours. 🚀 9/9