## INSTAGRAM (10 posts)

### Post 1
- **POST TYPE:** Hook  
- **VISUAL NOTE:** Bold graphic with a question mark overlay on a stack of unsold books fading into a bestseller list.  
- **CAPTION:** Your book is written. But it's buried under 1 million new releases this year. What if one post changed that? 🔥  
  #BookMarketing #AuthorTips #IndieAuthor  
- **CTA:** Comment your biggest marketing fear below.

### Post 2
- **POST TYPE:** Story  
- **VISUAL NOTE:** Carousel of before/after book covers with sales graph spiking upward.  
- **CAPTION:** Indie author Sarah's book sat at 5 sales/month. We crafted her IG strategy: targeted hooks, Reels that hooked 10k views, and DM funnels. Result? 500 sales in week 1. Her story is your blueprint. 📈  
  Swipe for the breakdown.  
  #BookLaunch #AuthorJourney #MarketingMagic  
- **CTA:** DM "STORY" for the full case study PDF.

### Post 3
- **POST TYPE:** Behind-the-Scenes  
- **VISUAL NOTE:** Candid photo of team brainstorming around a whiteboard covered in book title ideas and hashtag strategies.  
- **CAPTION:** 9 AM Monday: Coffee brewing, whiteboards filling with your book's hook angles. This is where we turn "meh" launches into 6-figure sellers. No fluff, just results. ☕📝  
  #BehindTheScenes #BookAgency #CrimsonLeaf  
- **CTA:** Tag a friend who needs this.

### Post 4
- **POST TYPE:** Quote  
- **VISUAL NOTE:** Elegant text overlay on a misty library background: "Marketing isn't optional—it's oxygen for your book."  
- **CAPTION:** "Marketing isn't optional—it's oxygen for your book." – Zara at Crimson Leaf. Breathe life into your launch. 💨  
  #AuthorQuote #BookMarketingTips #WriteToSell  
- **CTA:** Save this for your next launch checklist.

### Post 5
- **POST TYPE:** CTA  
- **VISUAL NOTE:** Eye-catching button graphic saying "Free Audit" over a book mockup.  
- **CAPTION:** Stuck at 10 sales? Your socials need a pro audit. We spot gaps in 24 hours. No cost, no catch. Ready? 🔍  
  #FreeAudit #BookPromo #IndieAuthors  
- **CTA:** Link in bio for your free social audit.

### Post 6
- **POST TYPE:** Review Amplification  
- **VISUAL NOTE:** Screenshot of 5-star client review with glowing stars and book cover.  
- **CAPTION:** "Crimson Leaf turned my zero-sales flop into a bestseller. 10/10." – Author Mike R. Don't take our word—hear it from the wins. ⭐⭐⭐⭐⭐  
  #ClientWins #BookMarketingAgency #TestimonialTuesday  
- **CTA:** DM "REVIEW" for more success stories.

### Post 7
- **POST TYPE:** Hook  
- **VISUAL NOTE:** Split-image: Sad author alone vs. excited author with fans and sales notifications.  
- **CAPTION:** 99% of books sell under 100 copies. Yours doesn't have to. The difference? Strategy over hope. 💥  
  #BookSales #AuthorHacks #MarketingRevolution  
- **CTA:** Comment "YES" if you're ready to break out.

### Post 8
- **POST TYPE:** Story  
- **VISUAL NOTE:** Video still of a Reel going viral, with view count exploding.  
- **CAPTION:** One Reel. 50k views. 200 pre-orders. That's what happened for fantasy author Lena. We scripted it, she posted it, sales followed. Your turn? 🎥  
  #ReelMagic #BookTikTok #AuthorSuccess  
- **CTA:** Reply with your genre for a custom Reel idea.

### Post 9
- **POST TYPE:** Behind-the-Scenes  
- **VISUAL NOTE:** Laptop screen showing analytics dashboard with skyrocketing metrics.  
- **CAPTION:** Peeking at today's dashboard: Client book's Amazon rank dropped 10k spots (the good kind). Data doesn't lie—we do. 📊  
  #MarketingBTS #BookAnalytics #CrimsonLeafMarketing  
- **CTA:** Follow for weekly metric breakdowns.

### Post 10
- **POST TYPE:** Quote  
- **VISUAL NOTE:** Minimalist design with typewriter font on aged paper: "Great books need great marketing."  
- **CAPTION:** "Great books need great marketing." Because talent alone doesn't trend. ✍️  
  #AuthorWisdom #BookBiz #PublishAndPromote  
- **CTA:** Share this with your writer group.

## TIKTOK / REELS (5 concepts)

### Concept 1
- **HOOK (first 3 seconds):** "Your book’s gathering dust? Watch this."  
- **VIDEO CONCEPT:** Quick cuts: Dusty book → swipe to viral Reel → sales notifications pinging → happy dance with sales graph. Upbeat music, text overlays with stats.  
- **CTA:** "DM 'REEL' for your free script!"

### Concept 2
- **HOOK (first 3 seconds):** "Indie authors: Stop this mistake NOW."  
- **VIDEO CONCEPT:** Actor as frustrated author ignoring socials, then "pro tip" transition to posting hooks, views explode. End with "We fix this." Fast-paced, trending sound.  
- **CTA:** "Comment your book genre!"

### Concept 3
- **HOOK (first 3 seconds):** "From 5 sales to 500. Secret?"  
- **VIDEO CONCEPT:** Timeline animation of book launch fail vs. our strategy (Reels, hooks, CTAs), real client testimonial clip, graph spike. Energetic edits.  
- **CTA:** "Link in bio for audit."

### Concept 4
- **HOOK (first 3 seconds):** "Book marketing myths busted."  
- **VIDEO CONCEPT:** Numbered list: "Myth 1: Ads only" (X), show organic Reels winning. "Myth 2: Write it and they come" (X), demo hooks. Duet-style reactions.  
- **CTA:** "Save & follow for more!"

### Concept 5
- **HOOK (first 3 seconds):** "Want bestseller status?"  
- **VIDEO CONCEPT:** Mock "transformation" filter: Plain book cover → pro-branded with hooks. Voiceover tips, end with agency logo reveal. Fun effects.  
- **CTA:** "Tag an author friend!"

## LINKEDIN (5 posts)

### Post 1
- **HEADLINE:** 90% of indie books sell fewer than 100 copies. Here's the social gap killing yours.  
- **BODY:** Authors pour years into writing, but launches flop without a social engine. Instagram Reels alone can drive 30% of pre-orders—if scripted right.  

We audited 50 launches last quarter: Common fail? Generic captions that scroll past. Fix: Hooks that stop thumbs (questions outperform statements 3x).  

Crimson Leaf builds these packs: 10 IG posts, 5 Reels, proven to spike engagement 400%. Value first, sales second.  

One client hit #1 in her niche off our TikTok strategy. Data-driven, not guesswork.  
- **CTA:** Message "AUDIT" for a free social review of your book page.

### Post 2
- **HEADLINE:** Why your book cover converts 0% on social (and the 2-second fix).  
- **BODY:** Scrolling feeds move at 1.7 seconds per post. Covers that blend in? Dead on arrival.  

Top sellers use contrast + emotion: Bold titles, faces that evoke curiosity. We A/B tested 20 covers—optimized versions lifted clicks 250%.  

Beyond visuals, pair with micro-stories in captions. "She lost everything... until..." beats "New book out."  

For agencies and authors: This is scalable. Our packs include visual notes tuned for algorithms. Results? Consistent rank jumps.  
- **CTA:** Connect and comment your book's genre for a cover hook idea.

### Post 3
- **HEADLINE:** Threads that sell books: The 7-tweet formula pros use.  
- **BODY:** Twitter/X ignores 99% of promo noise. Threads win with momentum—hook, value bombs, close.  

Tweet 1: Pain point. 2-7: Actionable tips (e.g., "Reel hooks under 3s"). Final: Proof + CTA. One thread netted a client 150 leads.  

Authors scaling to publishers need this. We craft full threads, LinkedIn carousels too.  

Pro tip: Hashtags die; targeted replies live forever. Test it this week.  
- **CTA:** DM "THREAD" for a custom 7-tweet starter pack.

### Post 4
- **HEADLINE:** Reels outperform ads for book launches—by 5x. Proof inside.  
- **BODY:** Paid ads burn cash on cold traffic. Organic Reels? They hook warm readers already searching #BookTok.  

Our 5-concept packs average 20k views/launch. Structure: 3s hook → demo → CTA. Fantasy genres crush with "What if" scenarios.  

Metrics from 30 clients: 15% conversion to sales links. No budget required upfront.  

For publishers: Bundle into author toolkits. Efficiency scales.  
- **CTA:** Like if you're testing Reels—I'll share a bonus hook in comments.

### Post 5
- **HEADLINE:** Client case: Zero to 1k sales via Instagram DMs.  
- **BODY:** Author Jane's mystery thriller: Pre-launch buzz = zilch. We deployed 10-post funnel: Hooks → Stories → CTAs.  

Result: 300 DMs, 40% booked consults, 1k units sold week 1. Key? Low-friction asks like "DM your title."  

Breakdown: 40% engagement from BTS, 30% from reviews. Algorithms love reciprocity.  

Authors: Replicate with our packs. Agencies: White-label ready.  
- **CTA:** Request the full case study via direct message.

## TWITTER/X THREAD (1 thread, 9 tweets)

- **Tweet 1:** Your book’s ready. Amazon’s flooded. 1M+ new titles/year. How do you cut through? Thread: 7 social moves that sold 10k+ copies for clients. 1/9  

- **Tweet 2:** Move 1: 3s hooks. "Your hero dies first page?" > "Buy my book." Reels with this? 50k views easy. 2/9  

- **Tweet 3:** Move 2: BTS gold. Show your messy desk, not polished promo. Humans connect—engagement spikes 3x. 3/9  

- **Tweet 4:** Move 3: Quote bombs. "Writing is 10%. Selling is 90%." Pair with saveable graphic. Virality fuel. 4/9  

- **Tweet 5:** Move 4: Review amps. Screenshot 5-stars, add "Your turn?" Trust = sales. 5/9  

- **Tweet 6:** Move 5: Genre DM funnels. "Romance? Here's your Reel script." Low friction, high close. 6/9  

- **Tweet 7:** Move 6: Threads like this. Build value, end strong. One client got 200 replies. 7/9  

- **Tweet 8:** Move 7: Audit everything. Free social scan reveals leaks (yours probably has 3). Data wins. 8/9  

- **Final tweet:** These packed 10 IG posts, 5 Reels, LinkedIn pros, full thread for one author. Ready for yours? DM "PACK" at @CrimsonLeafMktg. No fluff, just sales. 9/9 #BookMarketing #IndieAuthor