### META ADS (Facebook + Instagram)

## META AD SET 1 -- Awareness
- **HEADLINE** (28 chars): Bestsellers Start Here
- **PRIMARY TEXT** (248 chars): Your book deserves to dominate charts, not collect dust on shelves. Crimson Leaf Marketing crafts viral campaigns that skyrocket sales for indie authors. From Meta mastery to Amazon domination, we handle it all. Unlock the proven playbook trusted by 500+ authors. Claim your free audit now and watch your rankings climb.
- **LINK DESCRIPTION** (24 chars): Free Book Sales Audit
- **CTA BUTTON**: Learn More
- **TARGET**: Authors & writers (interests: self-publishing, Kindle Direct Publishing, book marketing, NaNoWriMo); age 25-55; lookalikes of indie author pages
- **VISUAL NOTE**: Video of book covers exploding onto bestseller lists with rising sales graphs; overlay text "From 0 to Bestseller"

## META AD SET 2 -- Consideration
- **HEADLINE** (32 chars): Authors Hit #1 With Us
- **PRIMARY TEXT** (312 chars): Imagine your book outselling the competition overnight. "Crimson Leaf took my debut from 10k to #47—game changer!" – Sarah J., Thriller Author. Our data-driven strategies boosted 200+ titles to top ranks. Social proof? Check our case studies: 300% sales lifts average. No guesswork, just results. Ready to join bestselling authors? Book your strategy session free today.
- **LINK DESCRIPTION** (18 chars): See Real Results
- **CTA BUTTON**: Get Offer
- **TARGET**: Engaged with publishing pages (interests: indie authors, BookBub, Reedsy); retarget video viewers from Ad Set 1; age 30-60
- **VISUAL NOTE**: Carousel of author testimonials with before/after sales charts; smiling authors holding #1 bestseller badges

## META AD SET 3 -- Conversion / Retargeting
- **HEADLINE** (26 chars): 50% Off First Campaign
- **PRIMARY TEXT** (289 chars): You've seen the proof—now act before spots fill. Retargeting warriors: Lock in 50% off your launch campaign (limited to first 20 authors this month). Past clients hit 5-figure royalties in weeks. Includes full audit, custom creatives, and Amazon optimization. Don't miss out—your bestseller breakthrough ends soon. Start your free call and save today.
- **LINK DESCRIPTION** (22 chars): Claim 50% Off Now
- **CTA BUTTON**: Shop Now
- **TARGET**: Website visitors & video 50% viewers from Sets 1-2; interests: book promotion, author marketing; custom audiences of cart abandoners
- **VISUAL NOTE**: Countdown timer graphic over urgency-themed image of rocket-launching book; "50% OFF – Ends Soon"

### GOOGLE SEARCH ADS

## GOOGLE AD GROUP 1 -- Book Marketing Agency
Headline 1 (28 chars): Book Marketing Agency
Headline 2 (24 chars): Skyrocket Your Sales Now
Headline 3 (26 chars): Free Strategy Call Today
Description 1 (84 chars): Top agency for authors: Boost book sales 300% with proven Meta & Amazon ads. Join 500+ bestsellers.
Description 2 (78 chars): "From obscurity to #1"—real results. Custom campaigns tailored for indie books. Start free.
Keywords: "book marketing agency", "book marketing services", "author marketing agency", "indie book promotion", "promote my book", "book launch marketing", "bestseller marketing agency", "self publishing marketing"

## GOOGLE AD GROUP 2 -- Promote My Book
Headline 1 (22 chars): Promote My Book Fast
Headline 2 (29 chars): Bestseller Campaigns Pro
Headline 3 (25 chars): Get Your Free Audit
Description 1 (88 chars): Struggling with low book visibility? Crimson Leaf delivers viral ads that drive Amazon rankings and royalties.
Description 2 (82 chars): Trusted by top authors for 5x sales growth. Meta, Google, Amazon experts. Claim your plan now.
Keywords: "promote my book", "book promotion services", "market my book", "indie author marketing", "book sales promotion", "launch my book", "increase book sales", "author ad agency"

### AMAZON ADS (if applicable -- book products)
Not applicable for agency services promotion (focus on author services, not direct book sales). Recommend client-specific setup post-onboarding for their titles.

## AMAZON SPONSORED PRODUCT AD
*(Sample for client book; customize per title)*
- **Headline** (42 chars): Ignite Your Bestseller Journey
- **Custom text** (138 chars): Transform your writing career—expert strategies for Amazon domination and viral buzz. Grab this now and launch like a pro.
- **Targeting strategy**: Keywords (book marketing, author guide); ASINs of competitor titles; categories: Writing & Publishing
- **Bid notes**: $0.75-$1.50 CPC; high for top-of-funnel awareness, reason: competitive author niche with strong conversion potential

## AMAZON SPONSORED BRAND AD
- **Brand headline** (36 chars): Crimson Leaf Bestsellers
- **Store spotlight**: 1. Book Marketing Mastery, 2. Author Launch Blueprint, 3. Indie Sales Accelerator
- **Tagline** (24 chars): Authors Become Legends