From d7e4d52d5af20055a423d236e84c9d0c43eea749 Mon Sep 17 00:00:00 2001 From: Nova_2761 Date: Sun, 29 Mar 2026 00:04:26 +0000 Subject: [PATCH] Sprint 57 purge: book-marketing-agency/staging/a6580ed9-dbb0-4267-83af-fa5694924560_02.md --- ...a6580ed9-dbb0-4267-83af-fa5694924560_02.md | 59 ------------------- 1 file changed, 59 deletions(-) delete mode 100644 book-marketing-agency/staging/a6580ed9-dbb0-4267-83af-fa5694924560_02.md diff --git a/book-marketing-agency/staging/a6580ed9-dbb0-4267-83af-fa5694924560_02.md b/book-marketing-agency/staging/a6580ed9-dbb0-4267-83af-fa5694924560_02.md deleted file mode 100644 index 9430960..0000000 --- a/book-marketing-agency/staging/a6580ed9-dbb0-4267-83af-fa5694924560_02.md +++ /dev/null @@ -1,59 +0,0 @@ -### **Go-To-Market Strategy: *The Starfall Accord*** -**Director:** Maya -**Project:** Crimson Leaf Publishing Launch - ---- - -### **1. PRODUCT SUMMARY** -*The Starfall Accord* is a high-stakes space opera centering on a fragile diplomatic treaty between warring galactic empires threatened by an ancient, awakening AI. It combines the political intrigue of *Dune* with the character-driven emotional stakes of *The Expanse*. Key selling points: complex world-building, diverse ensemble cast, and "found family" tropes. - -### **2. TARGET AUDIENCE** -* **Primary: The "New Adult" Sci-Fi Fan** - * **Profile:** Ages 19–29. - * **Platforms:** TikTok (BookTok), Instagram (Bookstagram), Discord. - * **Triggers:** Aesthetic "vibes," character tropes (enemies-to-lovers, found family), influencers’ recommendations. - * **Emotional State:** Seeking escape and a sense of belonging within a community. -* **Secondary: The Hard Sci-Fi Traditionalist** - * **Profile:** Ages 35–55. - * **Platforms:** LinkedIn, X (Twitter), Reddit (r/printSF), Email. - * **Triggers:** Technical accuracy, political complexity, prestigious blurbs/reviews. - * **Emotional State:** Intellectual curiosity and nostalgia for "golden age" scope. - -### **3. MESSAGING PILLARS** -1. **The High Stakes of Diplomacy:** Peace is a weapon; the treaty is a ticking time bomb. -2. **The Human Element:** Relatable characters forced to make impossible choices in an inhuman void. -3. **The Ancient Threat:** A mystery older than the stars—man vs. machine on a cosmic scale. - -### **4. CHANNEL PLAN** -* **Instagram/TikTok:** Visual teasers, character art, trope checklists. (3x weekly | Assigned: Zara) -* **LinkedIn:** Features on the "business of world-building" and industry milestones. (1x weekly | Assigned: Leo) -* **Email:** Exclusive chapter reveals and "behind the curtain" author notes. (Bi-weekly | Assigned: Zara) -* **Press/Media:** Strategic placements in SFF trade journals and niche blogs. (Milestone-based | Assigned: Zara) - -### **5. CAMPAIGN PHASES** -* **Pre-Launch (Weeks -2 to 0):** ARC (Advance Review Copy) distribution to TikTok influencers. Cover reveal blitz. -* **Launch Week (Day 1-7):** Daily social countdowns. "The Starfall Accord" launch livestream. National press release blast. -* **Post-Launch (Weeks 2-8):** Review spotlight series. "Ask Me Anything" (AMA) on Reddit. User-generated content contests. -* **Long-Term (90 Days+):** SEO-optimized blog posts on world-building. Integration into "Best of Year" lists. - -### **6. SUCCESS METRICS** -1. **Sales Velocity:** 5,000 units sold across all formats in the first 30 days. -2. **Social Sentiment:** Minimum 500 organic posts using the #StarfallAccord hashtag. -3. **Critical Reception:** Minimum 4.2-star average on Goodreads with 200+ verified reviews. - ---- - -### **7. EXECUTION TASKS** - -| Task | Target Audience | Channel | Message Pillar | Tone | Phase | Owner | -| :--- | :--- | :--- | :--- | :--- | :--- | :--- | -| **Market Analysis** | Stakeholders | Internal | Competitive Landscape | Clinical | Pre-Launch | **Leo** | -| **Social Media Pack** | New Adult | IG/TikTok | Character/Tropes | Energetic | Launch Week | **Zara** | -| **Press Release** | Media Outlets | Press/PR | Genre Significance | Authoritative | Launch Week | **Zara** | -| **Email Sequence** | Warm Leads | Email | Found Family | Intimate | Pre-Launch | **Zara** | -| **Ad Copy Script** | Sci-Fi Readers | Meta/Amazon | High Stakes | Cinematic | Launch Week | **Zara** | -| **Author Bio/Kit** | Media/Bloggers | Press Kit | Professionalism | Credible | Pre-Launch | **Zara** | -| **Maintenance Plan** | Existing Readers | Discord/Web | Long-term Value | Strategic | Post-Launch | **Maya** | - ---- -**Next Action:** `genesis` routed to `marketing_campaign`. Proceed with task assignment to Leo and Zara. \ No newline at end of file