diff --git a/projects/book-marketing-agency/project.yml b/projects/book-marketing-agency/project.yml
index 0d16adb..ff01598 100644
--- a/projects/book-marketing-agency/project.yml
+++ b/projects/book-marketing-agency/project.yml
@@ -12,19 +12,19 @@ goal: >
 intents:
   - keyword: press_release
     description: Write a press release for a book launch or publishing announcement
-    template: press_release
+    task_type: press_release
   - keyword: campaign_strategy
     description: Develop a full launch campaign strategy for a title
-    template: campaign_strategy
+    task_type: campaign_strategy
   - keyword: social_media_pack
     description: Create a social media content pack for a book
-    template: social_media_pack
+    task_type: social_media_pack
   - keyword: email_campaign
     description: Write an email campaign sequence for a launch or series
-    template: email_campaign
+    task_type: email_campaign
   - keyword: ad_copy
     description: Write advertising copy for retailer or social ads
-    template: ad_copy
+    task_type: ad_copy
   - keyword: author_bio
     description: Write or update an author biography
-    template: author_bio
+    task_type: author_bio
diff --git a/projects/marketing-strategy/project.yml b/projects/marketing-strategy/project.yml
index ccfea03..796899c 100644
--- a/projects/marketing-strategy/project.yml
+++ b/projects/marketing-strategy/project.yml
@@ -12,13 +12,13 @@ goal: >
 intents:
   - keyword: campaign_strategy
     description: Develop a full launch or series campaign strategy
-    template: campaign_strategy
+    task_type: campaign_strategy
   - keyword: campaign_review
     description: Review and critique a campaign strategy or execution
-    template: campaign_review
+    task_type: campaign_review
   - keyword: press_release
     description: Write a press release for a title or company announcement
-    template: press_release
+    task_type: press_release
   - keyword: social_media_pack
     description: Create a social media content pack for a title or campaign
-    template: social_media_pack
+    task_type: social_media_pack
diff --git a/templates/genesis.yml b/templates/genesis.yml
index d1059f5..fc934eb 100644
--- a/templates/genesis.yml
+++ b/templates/genesis.yml
@@ -1,5 +1,5 @@
 name: genesis
-description: "Marketing genesis -- route new project intake to the correct marketing pipeline."
+description: "Marketing genesis -- populate project identity file, then spawn single entry-point task."
 model: default
 debug: true
 system: agent_prompt
@@ -13,6 +13,48 @@ sections:
   - message
 
 steps:
+  - type: think
+    agent: Maya
+    hint: |
+      You are Maya, Director of Marketing Operations at Crimson Leaf Marketing.
+      A new marketing project has just been created and needs its identity file.
+
+      PROJECT BRIEF: {task.message}
+
+      PROJECT SLUG: {project.slug}
+
+      Fill in the YAML template below. Replace ONLY the text inside square brackets [].
+      Copy EVERYTHING else exactly as shown -- field names, indentation, and the intents block.
+      Output ONLY the YAML. No backticks, no fences, no preamble, no explanation.
+
+      name: "[Full name of the marketing project]"
+      slug: {project.slug}
+      status: active
+      goal: "[2-3 sentence description: what this project produces, who it serves, and what success looks like. Keep it on one line.]"
+      intents:
+        - keyword: press_release
+          description: Write a press release for a book launch or publishing announcement
+          task_type: press_release
+        - keyword: campaign_strategy
+          description: Develop a full launch campaign strategy for a title
+          task_type: campaign_strategy
+        - keyword: social_media_pack
+          description: Create a social media content pack for a book or campaign
+          task_type: social_media_pack
+        - keyword: email_campaign
+          description: Write an email campaign sequence for a launch or series
+          task_type: email_campaign
+        - keyword: ad_copy
+          description: Write advertising copy for retailer or social ads
+          task_type: ad_copy
+        - keyword: author_bio
+          description: Write or update an author biography
+          task_type: author_bio
+
+  - type: document
+    dest_path: "projects/{project.slug}/project.yml"
+    commit_msg: "genesis: populate project.yml"
+
   - type: think
     agent: Maya
     hint: |
@@ -34,6 +76,7 @@ steps:
 
   - type: package
     packet_type: PlanningResponsePacket
+    source_step: 2
     schema:
       tasks:
         - task_name: "string -- descriptive name e.g. 'Marketing Campaign: The Starfall Accord'"