Agents: - Maya: Director of Marketing Operations (genesis, marketing_campaign, planning) - Leo: Senior Marketing Strategist (campaign_strategy, market_research) - Zara: Lead Creative Copywriter (social_media_pack, email_campaign, press_release) Templates: - genesis.yml: routes InputFromUser intake to marketing_campaign or planning - marketing_campaign.yml: full go-to-market plan → spawns social/email/press tasks - social_media_pack.yml: Instagram/TikTok/LinkedIn/X content pack (Zara) - email_campaign.yml: 5+ email sequence for launch/campaign (Zara) - press_release.yml: AP-style press release (Zara)
54 lines
1.7 KiB
YAML
54 lines
1.7 KiB
YAML
name: genesis
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description: "Marketing genesis — route new project intake to the correct marketing pipeline."
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system: agent_prompt
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agent_prompt:
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- "= identity.md"
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sections:
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- agent
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- project
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- roster
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- message
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steps:
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- type: think
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agent: Maya
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hint: |
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You are Maya, Director of Marketing Operations at Crimson Leaf Marketing.
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A new marketing project has been created and needs its FIRST task.
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PROJECT BRIEF: {task.prompt}
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CRITICAL RULE: Spawn EXACTLY ONE task — the single entry-point for this campaign.
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Use ONLY task types from the TEAM ROSTER.
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ROUTING GUIDE:
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- Book / author launch campaign → ONE `marketing_campaign` task
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- Blog series promotion → ONE `marketing_campaign` task
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- Recipe collection launch → ONE `marketing_campaign` task
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- Brand or company launch → ONE `marketing_campaign` task
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- Strategic research needed first → ONE `planning` task
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Write the task description with the COMPLETE brief so the receiving agent has
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everything: product name, target audience, key differentiators, channels of focus,
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campaign phase (launch / ongoing), and any constraints.
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- type: package
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packet_type: PlanningResponsePacket
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schema:
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tasks:
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- task_name: "string — descriptive name for the single entry-point task"
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description: "string — COMPLETE campaign brief including product, audience, channels, timeline, constraints"
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agents:
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- "string — EXACT agent name from TEAM ROSTER"
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task_type: "string — one of: marketing_campaign, planning"
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priority: 1
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max_tasks: 1
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insert_children: true
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- type: close
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rag_update: false
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adjudication:
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enabled: false
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