# Cozy Mystery Style Guide — Crimson Leaf Publishing

This guide is authoritative for all cozy mysteries produced at CLP.
Every agent writing or editing cozy mystery content must read and apply this guide.

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## The Core Principle of the Cozy Mystery

**Cozy mysteries are about community, not crime.**

The murder (or theft, or scandal) is the catalyst. The real story is about a protagonist who is woven into the fabric of a small, richly rendered world, and who solves the crime precisely because they know that world from the inside out. The reader comes for the puzzle — they stay for the people, the place, and the warmth.

A reader who solves the mystery on page two and reads to the end anyway is a reader who loves your characters and your world. That is the goal.

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## The Cozy Contract: What Readers Expect

Cozy readers make a trust agreement with you on page one:

1. **The world is safe at its core.** There is death, but no graphic gore. There is danger, but the protagonist will not be permanently traumatized. Good wins.
2. **The puzzle is fair.** Every clue needed to solve the mystery is visible to the reader before the reveal. Surprises that depend on information the reader never had feel like cheating.
3. **The community is real.** The recurring cast is the true product. Readers return for the friend group, the rival, the love interest, the eccentric neighbor — not just the mysteries.
4. **The protagonist is warm and competent.** They are not superhuman. They may be messy, funny, or in over their head — but they are genuinely good at noticing, and genuinely care about the people around them.

Break this contract and you lose your readers.

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## Setting: The Community Is a Character

### The Small-World Rule

The setting must be small enough that everyone knows everyone — and large enough to hold secrets. A New England village. A small-town bakery. A knitting circle. A mountain resort in shoulder season. The boundaries of the world must be clear by chapter three.

### Sensory Grounding

Every scene should carry sensory detail specific to the setting:
- The smell of the bakery at 5 a.m.
- The way the rain sounds on the old church roof
- The texture of the quilt in the protagonist's lap
- The particular creak of the door at the hardware store

Generic settings feel generic. Specific settings feel like home.

### Seasonal and Temporal Rhythm

Cozy mysteries live in time. Use seasonal details, local events (the Harvest Fair, the Summer Reading Program, the town council election) to ground the story in a specific moment. The world has a rhythm; the crime disrupts it; the resolution restores it.

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## The Amateur Sleuth

### What Makes Them Good at This

Your protagonist does not have detective training. They have **intimacy**. They know:
- Who is lying about being at the bookshop when the murder occurred (they've known her for twenty years)
- That the victim and the council chairman had a grudge going back to the zoning dispute in 2019
- Which back gate is never locked, because they covered for the groundskeeper once

The protagonist's edge is community knowledge, not technique. Honor this — never let them out-detective the detective on procedural grounds. Let them out-know the detective on personal grounds.

### Voice

The protagonist should be warm, observant, and gently funny. They notice things. They care about people, even the irritating ones. Their internal monologue should feel like a thoughtful neighbor narrating — not a thriller protagonist narrating.

### Flaws and Limits

The protagonist gets things wrong. They misread motives. They follow the wrong thread for two chapters. The false solution (thinking it was Character B before discovering it was Character D) is a structural requirement. The protagonist's fallibility makes the final solve satisfying.

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## The Mystery Architecture

### The Fair-Play Clue Standard

Every clue must be:
- **Present**: The reader sees it when the protagonist does (no off-page discoveries)
- **Discoverable**: If the reader went back to look, they'd find it in plain sight
- **Honest**: No clue should point so obviously to the culprit that it destroys the puzzle, but no clue should be so buried that no reader could ever catch it

### The Suspect Architecture

A well-structured cozy mystery has 4–6 suspects with:
- **A real motive** (even if they're innocent)
- **An opportunity** (even if alibi'd — alibis can be wrong)
- **A surface personality** (what the community believes about them)
- **A hidden layer** (what they're actually hiding — even innocent people have secrets)

Red herrings must be earned. A red herring that seems planted only to mislead is a broken promise. A red herring that reveals something true about a character — even if not the murderer — is good storytelling.

### Pacing: The Investigation Curve

- **Act 1**: Establish the world and the victim (before death), introduce the protagonist in their element, then the crime
- **Act 2**: Investigation in waves — dead ends, new leads, community disruption, escalating tension (is the protagonist in danger?), false solution
- **Act 3**: Revelation scene (often a confrontation or gathering), resolution, restoration of community order

Each chapter should advance one investigation beat AND one personal/community thread.

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## The Ensemble Cast

Cozy readers return for the recurring cast. Every series needs:

- **The Best Friend / Confidant**: Usually suspects everyone the protagonist doesn't; bounces theories; provides emotional support and comic relief
- **The Reluctant Authority Figure**: Police detective, sheriff, or inspector who finds the protagonist maddening but secretly relies on them
- **The Foil**: Someone whose values or approach to life productively conflict with the protagonist — not a villain, but a friction point that generates story
- **The Community Anchor**: The character who embodies the setting — the town elder, the longtime business owner, the local historian
- **The Love Interest** (series-long): Slow burn, not fast resolution. Attraction, obstacle, retreat, proximity.

Every chapter should touch at least two of these relationships — ideally through story-relevant scenes, not just check-ins.

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## Humor: Light, Warm, and Character-Driven

Cozy humor comes from:
- Characters being exactly themselves in absurd situations
- The gap between what a character says and what they mean
- Small-town logic applied to a murder investigation
- The protagonist's internal commentary on the people they love (gently)

**Never**: dark humor, mean-spirited comedy, laughing at characters the reader should care about.

**Always**: warmth first, wit second, never at the expense of the community.

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## The Cozy Mystery Signature Move

Every great cozy mystery chapter has at least one moment that exemplifies the genre:

- A community scene (the potluck, the town meeting, the shop floor) that feels completely normal EXCEPT that someone is hiding something
- A piece of gossip that turns out to be a clue
- A moment of genuine warmth between protagonist and community member that reminds the reader why this world is worth protecting
- A small, specific, sensory detail about the setting that makes the world feel real and precious

The crime is temporary. The community is permanent. Write every chapter like you believe that.
