feat(sprint83a): competitive_analysis template + dispatch tails + market_intelligence rewrite
- Add templates/competitive_analysis.yml: Sloane's 2x WebSearch competitor matrix pipeline - Rewrite templates/market_intelligence.yml: 2x WebSearch, 6-section document, dispatch removed duplicate block - Add dispatch tail to templates/opportunity_scan.yml: 2x market_intelligence enqueue_strategy - Add dispatch tail to templates/marketing_review.yml: competitive_analysis enqueue_strategy - Add competitive_analysis to agents/sloane/agent.yml supported_templates Co-authored-by: Copilot <223556219+Copilot@users.noreply.github.com>
This commit is contained in:
@@ -32,4 +32,5 @@ supported_templates:
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- planning
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- boardroom
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- marketing_review
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- strategic_review
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- strategic_review
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- competitive_analysis
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148
templates/competitive_analysis.yml
Normal file
148
templates/competitive_analysis.yml
Normal file
@@ -0,0 +1,148 @@
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name: competitive_analysis
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description: "Sloane researches a specific competitor, niche, or channel gap with web search and produces a competitor matrix document with CL positioning recommendation."
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debug: true
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model: power
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system: agent_prompt
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agent_prompt:
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- "= identity.md"
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sections:
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- agent
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- project
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- rag
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- message
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- instructions
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steps:
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- type: think
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max_tokens: 200
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output_key: search_query_1
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hint: |
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The competitor or market segment to research is described in the task message above.
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Formulate ONE precise web search query to find:
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- Direct competitors in this niche: product names, companies, pricing
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- Amazon, app store, or marketplace listings for this product type
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Output ONLY the search query. Nothing else.
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- type: tool
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capability: Tool_WebSearcher
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input_from: search_query_1
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mode: research
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max_results: 6
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fetch_pages: 3
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optional: true
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output_key: competitor_data_1
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- type: think
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max_tokens: 200
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output_key: search_query_2
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hint: |
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Your first search found competitor products and pricing.
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Now formulate ONE focused query to find:
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- How competitors position and market themselves (channels, messaging, audience)
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- Customer reviews, complaints, or unmet needs in this niche
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Output ONLY the search query. Nothing else.
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- type: tool
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capability: Tool_WebSearcher
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input_from: search_query_2
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mode: research
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max_results: 5
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fetch_pages: 2
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optional: true
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output_key: competitor_data_2
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- type: think
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max_tokens: 6000
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output_key: competitor_matrix
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hint: |
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You are Sloane, Director of Marketing & Brand Strategy at Crimson Leaf Holdings.
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Produce a competitor matrix document for the niche described in the task message.
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=== COMPETITOR DATA (products / pricing) ===
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{competitor_data_1}
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=== END COMPETITOR DATA ===
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=== AUDIENCE / POSITIONING DATA ===
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{competitor_data_2}
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=== END AUDIENCE DATA ===
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Cite every data point with [Title](URL) inline.
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If research is empty, note it and use structural analysis -- do NOT invent facts.
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Structure the document exactly as follows:
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# Competitive Analysis: [niche/topic from task message]
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---
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## 1. Competitor Matrix
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| Competitor | Product | Price | Audience | Strengths | Weaknesses |
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|------------|---------|-------|----------|-----------|------------|
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[Fill in 3-5 rows from research. Use real names and real prices where found.]
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## 2. Market Gaps
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- [What none of the above competitors do well]
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- [Underserved audience segments]
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- [Channels or formats competitors ignore]
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## 3. CL Differentiation Opportunity
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- Entry point: [specific niche CL could own]
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- Unique angle: [what would make CL's offering distinct]
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- Required capabilities: [what CL needs to execute this]
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## 4. Recommended Positioning
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- Target customer: [specific description]
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- Core message: [one sentence value proposition]
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- Primary channel: [where to reach this audience]
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- Secondary channel: [backup channel]
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## 5. Distribution Channels Competitors Use
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[List channels found in research: social platforms, newsletters, communities, etc.]
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## 6. Recommendation
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PURSUE / MONITOR / PASS
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Rationale: [2-3 sentences backed by data from the analysis above]
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---
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## Sources
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[List all cited URLs with titles]
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- type: document
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source_step: competitor_matrix
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dest_path: "deliverables/competitive-analysis/competitive-analysis-{task.id}.md"
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commit_msg: "research: competitive analysis task={task.id}"
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- type: close
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rag_update: true
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- type: reply
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target: channel
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channel_name: "crimson_leaf:live-feed"
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hint: |
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Write a 2-3 line summary of the competitive analysis just completed.
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Include: what niche was analyzed, the recommendation (PURSUE/MONITOR/PASS),
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and the single most important gap found.
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Keep it tight and action-oriented.
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adjudication:
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enabled: true
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pass_threshold: 70
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deliverable_type: analysis
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criteria:
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specificity:
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weight: 40
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description: "Named competitors with real product/price data from web search -- not vague category descriptions"
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gap_clarity:
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weight: 35
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description: "Market gaps clearly identified with evidence from research -- white space is specific and actionable"
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actionability:
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weight: 25
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description: "CL positioning recommendation is concrete and feasible given current capabilities"
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@@ -1,6 +1,7 @@
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name: market_intelligence
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description: "Orion scans the macroeconomic landscape, identifies profitable niches and internal capability gaps, and produces a structured opportunity brief for the board. Uses web research for evidence grounding."
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description: "Orion researches a specific market opportunity with web search and produces a structured analysis document committed to Gitea. Spawned by opportunity_scan."
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debug: true
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model: power
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system: agent_prompt
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agent_prompt:
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@@ -10,210 +11,137 @@ sections:
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- agent
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- project
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- rag
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- roster
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- deliverables
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- message
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- instructions
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steps:
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- type: think
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max_tokens: 400
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output_key: search_query
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max_tokens: 200
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output_key: search_query_1
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hint: |
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You are Orion, Director of Market Intelligence at Crimson Leaf LLC.
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The market opportunity to research is described in the task message above.
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Your task is to identify profitable market opportunities for Crimson Leaf.
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Before deep analysis, you need real-world market data.
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Formulate ONE precise web search query that will return the most useful
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current data about market opportunities in AI-generated content, digital
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publishing, or autonomous business systems.
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Focus on: market size, growth rates, underserved niches, or competitive gaps.
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Formulate ONE precise web search query to find:
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- Market size and growth rate for this niche
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- Who the key players are and what they offer
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Output ONLY the search query. Nothing else.
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- type: tool
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capability: Tool_WebSearcher
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input_from: last_text
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input_from: search_query_1
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mode: research
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max_results: 6
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fetch_pages: 3
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optional: true
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output_key: market_data
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output_key: market_data_1
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- type: think
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max_tokens: 200
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output_key: search_query_2
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hint: |
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You are {agent.name}, Director of Market Intelligence at Crimson Leaf LLC.
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Your first search covered market size and key players.
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Now formulate ONE focused query to find:
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- Successful products in this niche, what they charge, who buys them
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- Consumer pain points or unmet needs documented online
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Your job is to find what nobody else has found yet. Not trends -- vectors.
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Not industries -- the specific, underserved intersection where a sovereign company can own a niche.
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Output ONLY the search query. Nothing else.
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=== WEB RESEARCH DATA ===
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{market_data}
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=== END RESEARCH DATA ===
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- type: tool
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capability: Tool_WebSearcher
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input_from: search_query_2
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mode: research
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max_results: 5
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fetch_pages: 2
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optional: true
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output_key: market_data_2
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Use the research data above as evidence. Cite specific findings with [Title](URL)
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inline wherever you reference external data. If the research is empty or unhelpful,
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note that and rely on structural analysis.
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Analyze the opportunity space across four lenses:
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1. MACROECONOMIC SIGNAL
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What large-scale forces (technology shifts, regulatory changes, platform consolidation,
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demographic movement) are creating gaps in the B2B service landscape?
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Cite data from the research where available.
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2. PORTFOLIO DEFICIT SCAN
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What capabilities does the current Crimson Leaf portfolio lack?
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What requests are being delegated externally that could be internalized?
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What value is leaving the portfolio that a new Tenant could capture?
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3. NICHE VALIDATION
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For each identified opportunity:
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- Is the niche narrow enough to be owned by one sovereign Tenant?
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- Is there a clearly defined customer or internal requester?
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- Is there a measurable value thesis (revenue, cost reduction, strategic leverage)?
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- Can this be solved by extending an existing Tenant, or does it require a new company?
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- Could a deterministic tool solve this instead of a sovereign company?
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4. COMPETITIVE LANDSCAPE
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Who currently occupies this niche externally? (Cite sources if available.)
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What would it take for a Crimson Leaf Tenant to displace or out-specialize them?
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Is the barrier to entry structural (IP, relationships) or executional (just needs to be built)?
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Rank opportunities by: niche_clarity x value_thesis_strength x portfolio_fit.
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Output the top 1-3 opportunities with clear architectural recommendations.
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- type: package
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packet_type: MarketIntelligenceReport
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- type: think
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max_tokens: 6000
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output_key: market_analysis_body
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hint: |
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Serialize the intelligence findings into a structured brief.
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Only what was established above -- no new reasoning.
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schema:
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actions:
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- type: quick
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scan_summary: "string -- one paragraph overview of the opportunity landscape"
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opportunities:
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- niche: "string -- precise description of the market gap"
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target_customer: "string -- who specifically needs this"
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value_thesis: "string -- measurable value created"
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portfolio_fit: "string -- how this complements the existing Tenant ecosystem"
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recommendation: "string -- NEW_COMPANY | EXTEND_EXISTING | TOOL_REQUEST | MONITOR"
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recommended_tenant_slug: "string -- suggested slug if NEW_COMPANY, or existing tenant if EXTEND_EXISTING"
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priority: "string -- HIGH | MEDIUM | LOW"
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rationale: "string -- constitutional justification for the recommendation"
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sources: ["string -- [Title](URL) citation used as evidence for this opportunity"]
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strategic_gaps: ["string -- capability gaps in the current portfolio worth monitoring"]
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next_action: "string -- specific recommended next step for the board"
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You are Orion, Director of Research at Crimson Leaf Holdings.
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Produce a structured market analysis document for the opportunity in the task message.
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=== PRIMARY RESEARCH (market size / players) ===
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{market_data_1}
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=== END PRIMARY RESEARCH ===
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=== SECONDARY RESEARCH (products / gaps / pricing) ===
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{market_data_2}
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=== END SECONDARY RESEARCH ===
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Cite every data point with [Title](URL) inline.
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If research is empty, note it and use structural analysis -- do NOT invent statistics.
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Structure the document exactly as follows:
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# Market Analysis: [opportunity name from task message]
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---
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## 1. Market Overview
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- Total Addressable Market: [size, growth rate, source]
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- Key drivers: [2-3 forces growing this market]
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- Key risks: [2-3 risks or headwinds]
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## 2. Target Audience
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- Primary buyer: [specific demographic or job role]
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- Buyer behavior: [how they discover and purchase in this niche]
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- Pain points: [what they cannot get today]
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## 3. Competitive Landscape
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[Top 3-5 players: name | product | price | audience | strengths | weaknesses]
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- White space: [what none of them do well that CL could own]
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## 4. Crimson Leaf Positioning
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- Recommended entry point: [specific niche within the broader market]
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- Differentiation: [how CL would be distinct from existing players]
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- Time-to-market: [realistic estimate given current CL capabilities]
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## 5. Revenue Potential
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- Conservative (12-month): [number with assumptions]
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- Base case (12-month): [number with assumptions]
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- Optimistic (12-month): [number with assumptions]
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## 6. Recommendation
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PROCEED / INVESTIGATE FURTHER / PASS
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Rationale: [2-3 sentences backing the recommendation with data from above]
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---
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## Sources
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[List all cited URLs with titles]
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- type: document
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source_step: market_analysis_body
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dest_path: "deliverables/market-analysis/market-analysis-{task.id}.md"
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commit_msg: "research: market analysis task={task.id}"
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- type: close
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rag_update: true
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adjudication:
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enabled: true
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pass_threshold: 85
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deliverable_type: coordination
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criteria:
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niche_precision:
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weight: 35
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description: "Opportunities are narrow, specific, and genuinely differentiated -- not broad industry categories"
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constitutional_discipline:
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weight: 25
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description: "Recommendations distinguish correctly between new company vs extend existing vs tool -- no shortcuts"
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evidence_quality:
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weight: 25
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description: "Findings are grounded in research data and structural analysis with citations, not trend-following or narrative flair"
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portfolio_coherence:
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weight: 15
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description: "Opportunities strengthen the portfolio without creating overlap or recursive dependency"
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agent_prompt:
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- "= identity.md"
|
||||
|
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sections:
|
||||
- agent
|
||||
- project
|
||||
- rag
|
||||
- roster
|
||||
- deliverables
|
||||
- message
|
||||
- instructions
|
||||
|
||||
steps:
|
||||
- type: think
|
||||
- type: reply
|
||||
target: channel
|
||||
channel_name: "crimson_leaf:live-feed"
|
||||
hint: |
|
||||
You are {agent.name}, Director of Market Intelligence at Crimson Leaf LLC.
|
||||
|
||||
Your job is to find what nobody else has found yet. Not trends -- vectors.
|
||||
Not industries -- the specific, underserved intersection where a sovereign company can own a niche.
|
||||
|
||||
Analyze the opportunity space across four lenses:
|
||||
|
||||
1. MACROECONOMIC SIGNAL
|
||||
What large-scale forces (technology shifts, regulatory changes, platform consolidation,
|
||||
demographic movement) are creating gaps in the B2B service landscape?
|
||||
Identify the underlying structural cause, not just the surface symptom.
|
||||
|
||||
2. PORTFOLIO DEFICIT SCAN
|
||||
What capabilities does the current Crimson Leaf portfolio lack?
|
||||
What requests are being delegated externally that could be internalized?
|
||||
What value is leaving the portfolio that a new Tenant could capture?
|
||||
|
||||
3. NICHE VALIDATION
|
||||
For each identified opportunity:
|
||||
- Is the niche narrow enough to be owned by one sovereign Tenant?
|
||||
- Is there a clearly defined customer or internal requester?
|
||||
- Is there a measurable value thesis (revenue, cost reduction, strategic leverage)?
|
||||
- Can this be solved by extending an existing Tenant, or does it require a new company?
|
||||
- Could a deterministic tool solve this instead of a sovereign company?
|
||||
|
||||
4. COMPETITIVE LANDSCAPE
|
||||
Who currently occupies this niche externally?
|
||||
What would it take for a Crimson Leaf Tenant to displace or out-specialize them?
|
||||
Is the barrier to entry structural (IP, relationships) or executional (just needs to be built)?
|
||||
|
||||
Rank opportunities by: niche_clarity ? value_thesis_strength ? portfolio_fit.
|
||||
Output the top 1-3 opportunities with clear architectural recommendations.
|
||||
|
||||
- type: package
|
||||
packet_type: MarketIntelligenceReport
|
||||
hint: |
|
||||
Serialize the intelligence findings into a structured brief.
|
||||
Only what was established above -- no new reasoning.
|
||||
schema:
|
||||
actions:
|
||||
- type: quick
|
||||
scan_summary: "string -- one paragraph overview of the opportunity landscape"
|
||||
opportunities:
|
||||
- niche: "string -- precise description of the market gap"
|
||||
target_customer: "string -- who specifically needs this"
|
||||
value_thesis: "string -- measurable value created"
|
||||
portfolio_fit: "string -- how this complements the existing Tenant ecosystem"
|
||||
recommendation: "string -- NEW_COMPANY | EXTEND_EXISTING | TOOL_REQUEST | MONITOR"
|
||||
recommended_tenant_slug: "string -- suggested slug if NEW_COMPANY, or existing tenant if EXTEND_EXISTING"
|
||||
priority: "string -- HIGH | MEDIUM | LOW"
|
||||
rationale: "string -- constitutional justification for the recommendation"
|
||||
strategic_gaps: ["string -- capability gaps in the current portfolio worth monitoring"]
|
||||
next_action: "string -- specific recommended next step for the board"
|
||||
|
||||
- type: close
|
||||
rag_update: true
|
||||
Write a 2-3 line summary of the market analysis just completed.
|
||||
Include: topic researched, recommendation (PROCEED/INVESTIGATE FURTHER/PASS),
|
||||
and one key data point with citation.
|
||||
Example: "Market analysis complete: [topic] -- PROCEED. [Key finding with [Title](URL)]."
|
||||
|
||||
adjudication:
|
||||
enabled: true
|
||||
pass_threshold: 85
|
||||
deliverable_type: coordination
|
||||
pass_threshold: 70
|
||||
deliverable_type: analysis
|
||||
criteria:
|
||||
niche_precision:
|
||||
depth:
|
||||
weight: 40
|
||||
description: "All 6 sections covered with specific data points -- no empty sections"
|
||||
accuracy:
|
||||
weight: 35
|
||||
description: "Opportunities are narrow, specific, and genuinely differentiated -- not broad industry categories"
|
||||
constitutional_discipline:
|
||||
description: "Claims backed by research citations or clearly labeled as estimates -- no invented statistics"
|
||||
actionability:
|
||||
weight: 25
|
||||
description: "Recommendations distinguish correctly between new company vs extend existing vs tool -- no shortcuts"
|
||||
evidence_quality:
|
||||
weight: 25
|
||||
description: "Findings are grounded in structural analysis, not trend-following or narrative flair"
|
||||
portfolio_coherence:
|
||||
weight: 15
|
||||
description: "Opportunities strengthen the portfolio without creating overlap or recursive dependency"
|
||||
description: "Recommendation (PROCEED/INVESTIGATE FURTHER/PASS) is specific and grounded in the analysis"
|
||||
|
||||
@@ -50,6 +50,7 @@ steps:
|
||||
|
||||
- type: think
|
||||
max_tokens: 6000
|
||||
output_key: marketing_analysis
|
||||
hint: |
|
||||
You are Sloane, the Dealmaker. You have portfolio data and competitor research above.
|
||||
|
||||
@@ -69,9 +70,48 @@ steps:
|
||||
Be direct. Be brash. If marketing is dead, say "marketing is dead" and tell David
|
||||
exactly what to do about it. No euphemisms.
|
||||
|
||||
- type: think
|
||||
max_tokens: 500
|
||||
output_key: competitor_gap_content
|
||||
hint: |
|
||||
From the marketing analysis above, identify the SINGLE most actionable competitor
|
||||
gap -- one specific named competitor, channel, or product category that CL does
|
||||
not currently have research data on and should investigate deeply.
|
||||
|
||||
Write a complete competitive_analysis task brief for it. The brief will be sent
|
||||
to Sloane for deep research. Include:
|
||||
- Competitor name or niche to investigate
|
||||
- Why this gap matters to CL right now
|
||||
- What data to find (pricing, audience, channels, weaknesses)
|
||||
- What CL's counter-positioning might look like
|
||||
|
||||
Gate: Only output a brief if you identified a SPECIFIC named competitor or gap.
|
||||
If the analysis found nothing specific worth deep research, output exactly: none
|
||||
|
||||
Output ONLY the brief text or the word none. No preamble.
|
||||
|
||||
- type: tool
|
||||
action: enqueue_strategy
|
||||
optional: true
|
||||
params:
|
||||
company_slug: "crimson_leaf"
|
||||
project_slug: "incubation"
|
||||
task_type: "competitive_analysis"
|
||||
content: "{competitor_gap_content}"
|
||||
|
||||
- type: reply
|
||||
target: channel
|
||||
channel_name: "crimson_leaf:general"
|
||||
hint: |
|
||||
Write Sloane's marketing review summary for David.
|
||||
|
||||
If competitor_gap_content is not "none", open with:
|
||||
"Marketing review complete. Commissioned 1 competitive analysis: [topic]."
|
||||
Otherwise open with: "Marketing review complete."
|
||||
|
||||
Then deliver the most important 2-3 action items from the analysis.
|
||||
Format: "David, [verb]: [details]"
|
||||
Be direct and specific. No fluff.
|
||||
|
||||
adjudication:
|
||||
enabled: false
|
||||
|
||||
@@ -51,6 +51,7 @@ steps:
|
||||
|
||||
- type: think
|
||||
max_tokens: 6000
|
||||
output_key: opportunity_analysis
|
||||
hint: |
|
||||
You are Orion, the Visionary. You have the portfolio report and web research above.
|
||||
|
||||
@@ -66,9 +67,86 @@ steps:
|
||||
Format action items as: "David, [verb]: [details]"
|
||||
Be bold. Don't hedge. If an opportunity is real, say so with conviction.
|
||||
|
||||
- type: think
|
||||
max_tokens: 600
|
||||
output_key: opportunity_1_content
|
||||
hint: |
|
||||
From the opportunity analysis above, extract the SINGLE TOP opportunity.
|
||||
|
||||
Write a complete market_intelligence task brief for it. This brief will be
|
||||
sent as the task message to Orion for deep research.
|
||||
|
||||
The brief must include:
|
||||
- What the opportunity is (1-2 sentences)
|
||||
- Why now (1 sentence on timing/signal)
|
||||
- What market data to find (2-3 specific questions to answer)
|
||||
- What CL's potential entry angle might be (1 sentence)
|
||||
|
||||
If the analysis found NO compelling new opportunity (all were already covered
|
||||
in the portfolio or too vague), output exactly: none
|
||||
|
||||
Output ONLY the brief text or the word none. No preamble.
|
||||
|
||||
- type: think
|
||||
max_tokens: 600
|
||||
output_key: opportunity_2_content
|
||||
hint: |
|
||||
From the opportunity analysis above, extract the SECOND-BEST opportunity
|
||||
(not the same as opportunity 1).
|
||||
|
||||
Write a complete market_intelligence task brief for it using the same format:
|
||||
- What the opportunity is
|
||||
- Why now
|
||||
- What market data to find
|
||||
- CL's potential entry angle
|
||||
|
||||
If there is no distinct second opportunity worth researching, output exactly: none
|
||||
|
||||
Output ONLY the brief text or the word none. No preamble.
|
||||
|
||||
- type: tool
|
||||
action: enqueue_strategy
|
||||
optional: true
|
||||
params:
|
||||
company_slug: "crimson_leaf"
|
||||
project_slug: "incubation"
|
||||
task_type: "market_intelligence"
|
||||
content: "{opportunity_1_content}"
|
||||
|
||||
- type: tool
|
||||
action: enqueue_strategy
|
||||
optional: true
|
||||
params:
|
||||
company_slug: "crimson_leaf"
|
||||
project_slug: "incubation"
|
||||
task_type: "market_intelligence"
|
||||
content: "{opportunity_2_content}"
|
||||
|
||||
- type: think
|
||||
max_tokens: 100
|
||||
output_key: dispatch_summary
|
||||
hint: |
|
||||
Count how many research tasks were commissioned this cycle.
|
||||
Look at opportunity_1_content and opportunity_2_content above.
|
||||
If both are not "none": output "Commissioned 2 research tasks."
|
||||
If only opportunity_1_content is not "none": output "Commissioned 1 research task."
|
||||
If both are "none": output "No research tasks commissioned -- no new opportunities found."
|
||||
Output ONLY that sentence.
|
||||
|
||||
- type: reply
|
||||
target: channel
|
||||
channel_name: "crimson_leaf:live-feed"
|
||||
hint: |
|
||||
Write a 3-5 line opportunity scan summary for Orion's report.
|
||||
|
||||
Start with: "Opportunity scan complete. {dispatch_summary}"
|
||||
|
||||
Then summarize:
|
||||
- The top opportunity found (or "no new opportunities" if none)
|
||||
- One key market signal with a citation if available
|
||||
- One portfolio gap identified
|
||||
|
||||
Be concise and action-oriented.
|
||||
|
||||
adjudication:
|
||||
enabled: false
|
||||
|
||||
Reference in New Issue
Block a user