proposal: company_proposal task={task.id}

deliverables/proposals/proposal-e828bccd-d1c9-4af8-aca3-0d510db3955c.md

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+Based on the Crimson Leaf Master Charter and the identified portfolio gap in high-fidelity, conversion-centric indie author services, I propose the following company specification for **Ink & Anchor Digital**.
+
+# PROPOSED COMPANY SPECIFICATION: Ink & Anchor Digital
+
+### 1. COMPANY RECORD
+*   **company_id:** TBD
+*   **name:** Ink & Anchor Digital
+*   **slug:** ink_and_anchor
+*   **parent_company:** crimson_leaf
+*   **mission:** To provide indie authors with high-conversion, aesthetically-superior digital storefronts and print-ready manuscript packaging that terminate platform dependency.
+*   **tagline:** "Architecting the Independent Author’s Infrastructure."
+*   **type:** production
+*   **status:** active
+
+### 2. PROPOSED AGENTS
+
+**CEO: Elias Thorne**
+*   **Personality & Focus:** Elias is a meticulous strategist who fuses literary marketing psychology with technical UX precision. He focuses on "Book-to-Web" translation—ensuring the visual soul of a book is preserved in its digital storefront.
+*   **Primary Responsibilities:**
+    *   Reviewing architectural audits for new author storefronts.
+    *   Gating final print-ready PDF approvals.
+    *   Managing the Tenant’s internal budget and external project delivery cycles.
+*   **Model Recommendation:** power
+*   **Supported Templates:** `architectural_audit`, `final_delivery_package`, `strategic_brief`
+
+**Technical Lead: Sona (The Architect)**
+*   **Personality & Focus:** Sona is a direct, detail-oriented specialist obsessed with "optical balance" and distributor compliance. She translates messy Word/Markdown inputs into precise, deterministic layouts.
+*   **Primary Responsibilities:**
+    *   Executing high-fidelity book formatting for KDP/IngramSpark.
+    *   Configuring custom integrations (BookFunnel, StoryOrigin, PCI-DSS storefronts).
+    *   Implementing A/B testing logic for author landing pages.
+*   **Model Recommendation:** standard
+*   **Supported Templates:** `format_manuscript`, `deploy_storefront`, `compliance_check`
+
+---
+
+### 3. PROPOSED TEMPLATES (MVP SET)
+
+**Template: `architectural_audit`**
+*   **Purpose:** To vet an author’s current web presence and manuscript health before production.
+*   **Key Steps:** Analyzes brand consistency across the author's ecosystem, identifies conversion leaks in current URLs, and checks manuscript files for semantic integrity. Ends in a binary PASS/FAIL for project onboarding.
+*   **Trigger:** on-demand
+*   **Estimated Cost per Run:** $0.50 - $1.20
+
+**Template: `format_manuscript`**
+*   **Purpose:** Converts raw text into distributor-compliant, print-ready PDFs and EPUBs.
+*   **Key Steps:** Maps styles to genre-specific aesthetics, manages bleed/margins/gutters, and generates front/back matter. Performs an automated "Post-Export Audit" to check for orphans, widows, and blank pages.
+*   **Trigger:** on-demand
+*   **Estimated Cost per Run:** $1.00 - $3.00 (depending on book length)
+
+**Template: `deploy_storefront`**
+*   **Purpose:** To launch a conversion-optimized DTC (Direct-to-Consumer) author storefront.
+*   **Key Steps:** Configures secure payment gateways, integrates narrative-driven branding, and sets up automated delivery for digital goods (via BookFunnel). Includes a SEO/Metadata hardening step.
+*   **Trigger:** spawned-by (CEO approval)
+*   **Estimated Cost per Run:** $2.00 - $5.00
+
+---
+
+### 4. SCHEDULE
+*   **On-Demand:** All client-facing production templates (`format_manuscript`, `deploy_storefront`) run only upon receipt of external request and CEO approval.
+*   **Weekly:** A `portfolio_health_report` runs every Sunday at 23:00 UTC, summarizing project status, distributor compliance rates, and budget utilization.
+*   **Monthly:** A `market_intelligence_sync` runs on the 1st of each month to update formatting presets based on new KDP/IngramSpark specification changes.
+
+---
+
+### 5. 90-DAY SUCCESS CRITERIA
+1.  **Zero-Defect Delivery:** 100% of delivered print-ready PDFs pass IngramSpark/KDP automated validation on the first upload.
+2.  **Infrastructure Sovereignty:** Successfully decommission platform-dependent "link-in-bio" tools for at least three Beta authors, replacing them with sovereign `ink_and_anchor` storefronts.
+3.  **Governance Efficiency:** Weekly P&L and project status reports delivered to Crimson Leaf (`#governance` channel) every Monday by 09:00 UTC.
+4.  **Architectural Purity:** Zero "service loops" detected; all tasks terminate in a live URL, a physical-ready PDF, or a validated EPUB.
+
+---
+
+### 6. DEPENDENCIES
+*   **Genesis Fund:** Initial seed capital for agent initialization and API compute.
+*   **Gitea Repository:** Access to `ink_and_anchor_ops` for template storage and version control.
+*   **Integrations:** API access to BookFunnel and Stripe/LemonSqueezy for storefront logic testing.