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META ADS (Facebook + Instagram)
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## META AD SET 1 -- Awareness
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- HEADLINE (40 chars max): Skyrocket Book Sales Overnight
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- PRIMARY TEXT (125 chars shown, 500 chars total): Your book deserves bestseller status. Authors like you hit Amazon top 100 with our targeted campaigns—no guesswork, just results. From social buzz to email lists, we handle it all. Claim your free marketing audit and watch sales climb. Join 500+ authors who've transformed their launches. Ready to dominate? (248 chars)
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- LINK DESCRIPTION (30 chars max): Free Book Sales Audit
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- CTA BUTTON: Learn More
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- TARGET: Indie authors, self-publishers (ages 25-55), interests: Kindle Direct Publishing, book marketing, NaNoWriMo, writing communities; lookalikes of Scrivener users
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- VISUAL NOTE: Vibrant book cover exploding into sales charts; author smiling at laptop with rising graph overlay
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## META AD SET 2 -- Consideration
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- HEADLINE (40 chars max): Authors Hit #1 With Us
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- PRIMARY TEXT (125 chars shown, 500 chars total): See why 500+ books soared to bestseller lists. "Crimson Leaf tripled my sales in weeks!" – Indie Author Sarah K. Our data-driven ads crush algorithms on Amazon, FB, and TikTok. No fluff—custom funnels built for your genre. Proof? Case studies inside. Get your personalized plan free. (267 chars)
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- LINK DESCRIPTION (30 chars max): Real Author Success Stories
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- CTA BUTTON: Learn More
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- TARGET: Engaged authors from Set 1 (video viewers 50%+), interests: BookBub deals, Goodreads giveaways, self-publishing podcasts; custom audience: website visitors
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- VISUAL NOTE: Testimonial carousel with before/after sales graphs; stack of bestselling books with 5-star reviews popping up
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## META AD SET 3 -- Conversion / Retargeting
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- HEADLINE (40 chars max): Book Free Strategy Call Now
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- PRIMARY TEXT (125 chars shown, 500 chars total): You've seen the proof—now claim your spot. Limited slots: Free 30-min strategy call + custom roadmap worth $997. Authors who act fast see 5x sales boosts. Ends soon. Secure your bestseller launch today. Tap to book. (212 chars)
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- LINK DESCRIPTION (30 chars max): Claim Free Call Today
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- CTA BUTTON: Get Offer
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- TARGET: Retarget Set 1-2 engagers (link clickers, cart abandoners), interests: Amazon KDP, book launch planners; urgency pixel: page views in last 7 days
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- VISUAL NOTE: Countdown timer over booking calendar; urgency badges like "Only 5 Spots Left" with success metrics flashing
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GOOGLE SEARCH ADS
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## GOOGLE AD GROUP 1 -- book marketing agency
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Headline 1 (30 chars): Book Marketing Agency
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Headline 2 (30 chars): Hit Bestsellers Fast
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Headline 3 (30 chars): Free Strategy Audit
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Description 1 (90 chars): Top agency skyrockets indie book sales with proven FB, Amazon & TikTok campaigns. 500+ authors succeed.
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Description 2 (90 chars): Custom plans crush algorithms. See case studies. Claim free audit now & launch like a pro.
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Keywords: "book marketing agency", "book marketing services", "indie book promotion", "self publishing marketing", "amazon book marketing", [book marketing agency], [book promotion agency], "hire book marketer"
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## GOOGLE AD GROUP 2 -- promote my book
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Headline 1 (30 chars): Promote My Book Now
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Headline 2 (30 chars): Triple Sales in Weeks
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Headline 3 (30 chars): Proven Author Agency
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Description 1 (90 chars): Struggling with book visibility? Our agency drives targeted traffic & sales via ads + email. Bestseller results guaranteed.
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Description 2 (90 chars): "Doubled my launches!" – Real authors. Free call unlocks your custom promo plan. Start dominating today.
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Keywords: "promote my book", "how to promote book", "book promotion services", "promote indie book", "book launch promotion", [promote my book], "paid book promotion", "book advertising"
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AMAZON ADS (if applicable -- book products)
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## AMAZON SPONSORED PRODUCT AD
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- Headline (50 chars): Explode Your Book Sales Today
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- Custom text (150 chars): Indie authors: Launch bestsellers with our expert agency. Proven Amazon + social ads drive 5x sales. Free audit reveals your hidden opportunities. Transform your book now.
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- Targeting strategy: Keywords (book marketing, self publishing ads, author promotion); categories (Business & Money > Marketing, Literature & Fiction > Genre Fiction); ASINs of competitor marketing guides
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- Bid notes: Start at $0.75-$1.25 CPC; high-intent bottom-funnel keywords justify aggressive bids for 3-5x ROAS on author lead gen
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## AMAZON SPONSORED BRAND AD
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- Brand headline (50 chars): Crimson Leaf Book Marketing
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- Store spotlight: 1. Book Launch Mastery Guide; 2. Indie Author Ad Playbook; 3. Bestseller Accelerator Kit
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- Tagline (30 chars): Bestsellers Start Here
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