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fix: remove Unicode chars from template

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Nova_2761
2026-04-09 23:03:14 +00:00
parent 3e2ce3c76c
commit 35f707cb67
1 changed files with 23 additions and 23 deletions
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46
templates/ad_copy.yml
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@@ -20,44 +20,44 @@ steps:
AD COPY BRIEF: {task.message} AD COPY BRIEF: {task.message}
Write a COMPLETE AD COPY PACKAGE covering all required platforms. Write a COMPLETE AD COPY PACKAGE covering all required platforms.
For each platform write the full set of variants — not placeholders. For each platform write the full set of variants -- not placeholders.
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META ADS (Facebook + Instagram) META ADS (Facebook + Instagram)
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## META AD SET 1 — Awareness ## META AD SET 1 -- Awareness
- HEADLINE (40 chars max): [the scroll-stopping claim] - HEADLINE (40 chars max): [the scroll-stopping claim]
- PRIMARY TEXT (125 chars shown, 500 chars total): [full copy — hook, value, CTA] - PRIMARY TEXT (125 chars shown, 500 chars total): [full copy -- hook, value, CTA]
- LINK DESCRIPTION (30 chars max): [below the image] - LINK DESCRIPTION (30 chars max): [below the image]
- CTA BUTTON: [Shop Now / Learn More / Get Offer] - CTA BUTTON: [Shop Now / Learn More / Get Offer]
- TARGET: [audience segment and interest targeting notes] - TARGET: [audience segment and interest targeting notes]
- VISUAL NOTE: [what the image/video should show] - VISUAL NOTE: [what the image/video should show]
## META AD SET 2 — Consideration ## META AD SET 2 -- Consideration
[Same format — different angle, social proof or curiosity-driven] [Same format -- different angle, social proof or curiosity-driven]
## META AD SET 3 — Conversion / Retargeting ## META AD SET 3 -- Conversion / Retargeting
[Same format — urgency or offer-focused, for people who've seen ad 1-2] [Same format -- urgency or offer-focused, for people who've seen ad 1-2]
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GOOGLE SEARCH ADS GOOGLE SEARCH ADS
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## GOOGLE AD GROUP 1 — [keyword theme] ## GOOGLE AD GROUP 1 -- [keyword theme]
Headline 1 (30 chars): [keyword-rich] Headline 1 (30 chars): [keyword-rich]
Headline 2 (30 chars): [value proposition] Headline 2 (30 chars): [value proposition]
Headline 3 (30 chars): [CTA or differentiator] Headline 3 (30 chars): [CTA or differentiator]
Description 1 (90 chars): [full sentence, benefit-led] Description 1 (90 chars): [full sentence, benefit-led]
Description 2 (90 chars): [second angle or social proof] Description 2 (90 chars): [second angle or social proof]
Keywords: [5–8 exact/phrase match keywords] Keywords: [5-8 exact/phrase match keywords]
## GOOGLE AD GROUP 2 — [different keyword theme] ## GOOGLE AD GROUP 2 -- [different keyword theme]
[Same format] [Same format]
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AMAZON ADS (if applicable — book products) AMAZON ADS (if applicable -- book products)
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## AMAZON SPONSORED PRODUCT AD ## AMAZON SPONSORED PRODUCT AD
- Headline (50 chars): [benefit-driven, book-specific] - Headline (50 chars): [benefit-driven, book-specific]
@@ -70,15 +70,15 @@ steps:
- Store spotlight: [3 products/titles to feature] - Store spotlight: [3 products/titles to feature]
- Tagline (30 chars): [memorable series/brand line] - Tagline (30 chars): [memorable series/brand line]
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AD COPY RULES AD COPY RULES
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- Every headline must stand alone — assume the image won't load - Every headline must stand alone -- assume the image won't load
- Lead with the reader's desire or pain, not the product's features - Lead with the reader's desire or pain, not the product's features
- Never start with "Are you..." — start with the claim - Never start with "Are you..." -- start with the claim
- Use RAG context for accurate book details — no invented plot points - Use RAG context for accurate book details -- no invented plot points
- CTAs are specific: "Start reading free" beats "Learn more" - CTAs are specific: "Start reading free" beats "Learn more"
- Each platform variant must be meaningfully different — not paraphrased copies - Each platform variant must be meaningfully different -- not paraphrased copies
- type: document - type: document
filename: "{{task_name_slug}}-ad-copy" filename: "{{task_name_slug}}-ad-copy"